Hilton Hotels Corporation Common Stock vs WD 40 Company — how do they compare? Hilton Hotels Corporation Common Stock trades at $323.94 (market cap $73.63B), while WD 40 Company trades at $237.72 (market cap $3.22B). The key difference: Hilton Hotels Corporation Common Stock is far larger — about 22.9× WD 40 Company's market cap, and WD 40 Company pays the higher dividend (1.7%). Which is the better fit depends on your goals.
| HLT | WDFC | |
|---|---|---|
Market Cap | $73.63B | $3.22B |
Sector | Consumer Cyclical | Technology |
52-Week High | $350.22 | $264.91 |
52-Week Low | $256.75 | $187.52 |
Enterprise Value | $86.12B | $3.27B |
Dividend Yield | 0.19% | 1.7% |
Signals from Pluang's Aura AI — not financial advice
Hilton Worldwide (HLT) trades at $323.94, up 0.82% with a bearish technical signal despite recent earnings beats. Revenue grew to $12.04B in 2025 with a net income margin of 12.56%, though the P/E ratio of 49.38 suggests premium valuation. The stock faces headwinds from negative equity and rising debt-to-asset ratio, now at 73.88% for 2025. Analyst consensus remains bullish with a $343.40 price target, and recent news highlights earnings optimism ahead of Q2 2026 results.
Outlook: Strong travel demand and consistent earnings beats support growth, but high leverage and valuation pose risks. Opportunities include brand expansion and operational efficiency, while risks involve debt servicing and economic sensitivity. Investors should weigh analyst optimism against fundamental pressures.
No Aura AI signal available yet.
Trailing returns across standard periods
Hilton Worldwide Holdings operates 1,074,791 rooms across its 18 brands addressing the midscale through luxury segments as of Dec. 31, 2021. Hampton and Hilton are the two largest brands by total room count at 28% and 21%, respectively, as of Dec. 31, 2021. Recent brands launched over the last few years include Home2, Curio, Canopy, Tru, and Tempo. Managed and franchised represent the vast majority of adjusted EBITDA, predominantly from the Americas regions.
Read more on HLT →WD-40 Company is a global marketing organization dedicated to creating 'positive lasting memories' by developing and selling products that solve maintenance and cleaning problems. Built around the legendary WD-40 Multi-Use Product, the company operates an asset-light business model, focusing on brand management and innovation while utilizing a network of contract manufacturers to deliver solutions across the Americas, EIMEA, and Asia-Pacific.
Read more on WDFC →