Compare Hilton Hotels Corporation Common Stock (HLT) vs Wayfair Inc (W) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Hilton Hotels Corporation Common Stock vs Wayfair Inc — how do they compare? Hilton Hotels Corporation Common Stock trades at $326.56 (market cap $72.76B), while Wayfair Inc trades at $105.74 (market cap $14.40B). The key difference: Hilton Hotels Corporation Common Stock is far larger — about 5.1× Wayfair Inc's market cap, and Hilton Hotels Corporation Common Stock pays a 0.19% dividend while Wayfair Inc pays none. Which is the better fit depends on your goals — on Pluang, investors hold Hilton Hotels Corporation Common Stock for 138 Days and Wayfair Inc for 8 Days on average.
| HLT | W | |
|---|---|---|
Market Cap | $72.76B | $14.40B |
Volume | 1,148,634 | 2,102,856 |
Sector | Consumer Cyclical | Consumer Cyclical |
52-Week High | $350.22 | $119.05 |
52-Week Low | $256.96 | $57.40 |
Typical Hold Time | 138 Days | 8 Days |
Enterprise Value | $85.78B | $16.73B |
Dividend Yield | 0.19% | — |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Hilton Worldwide (HLT) trades at $323.29, up 0.87% today, with a bullish technical signal and strong earnings momentum after beating estimates for three consecutive quarters. Revenue grew to $12.04B in 2025, with a net income margin of 12.69%, though valuation ratios like a P/E of 47.47 appear elevated. Recent news highlights institutional buying and the upcoming Q3 2026 earnings report on October 27, 2026.
The outlook is positive with analyst consensus at Buy (57% of 49 analysts) and a $348.11 price target, but risks include high debt levels (debt-to-asset ratio of 73.88% in 2025) and reliance on travel demand. Upside hinges on continued revenue growth and margin stability amid economic uncertainties.
Wayfair (W) trades at $105.13, up 0.63% with bullish technical signals and strong analyst support. The stock shows positive momentum with recent earnings beats and a consensus price target of $114.13. While revenue growth remains steady at $12.9B for 2026, the company continues to operate at a net loss margin of -2.49%, though operating cash flow improved to $665M. Recent developments include store expansion and new brand campaigns positioning for future growth.
Wayfair presents a growth opportunity with bullish technicals and analyst consensus, but faces fundamental challenges with persistent losses and high debt-to-asset ratio of 95.11%. The stock's upside potential depends on margin improvement and successful execution of retail expansion, while downside risks include competitive pressures and macroeconomic headwinds affecting consumer spending.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
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About Hilton Hotels Corporation Common Stock
Hilton Worldwide Holdings operates 1,074,791 rooms across its 18 brands addressing the midscale through luxury segments as of Dec. 31, 2021. Hampton and Hilton are the two largest brands by total room count at 28% and 21%, respectively, as of Dec. 31, 2021. Recent brands launched over the last few years include Home2, Curio, Canopy, Tru, and Tempo. Managed and franchised represent the vast majority of adjusted EBITDA, predominantly from the Americas regions.
Read more on HLT →About Wayfair Inc
Wayfair is a global leader in home goods, operating a massive digital marketplace that connects millions of consumers with thousands of suppliers. It utilizes an asset-light, inventory-light model combined with a proprietary logistics network (CastleGate) and an accelerating brick-and-mortar presence to deliver an end-to-end shopping experience for everything from decor to full home renovations.
Read more on W →
