Hilton Hotels Corporation Common Stock vs Rollins Inc. Common Stock — how do they compare? Hilton Hotels Corporation Common Stock trades at $330.2 (market cap $73.82B), while Rollins Inc. Common Stock trades at $33.25 (market cap $15.70B). The key difference: Hilton Hotels Corporation Common Stock is far larger — about 4.7× Rollins Inc. Common Stock's market cap, and Rollins Inc. Common Stock pays the higher dividend (2.24%). Which is the better fit depends on your goals — on Pluang, investors hold Hilton Hotels Corporation Common Stock for 139 Days and Rollins Inc. Common Stock for 0 Days on average.
| HLT | ROL | |
|---|---|---|
Market Cap | $73.82B | $15.70B |
Volume | 1,126,885 | 4,855,082 |
Sector | Consumer Cyclical | Industrials |
52-Week High | $350.22 | $65.60 |
52-Week Low | $256.96 | $29.69 |
Typical Hold Time | 139 Days | 0 Days |
Enterprise Value | $86.84B | $16.71B |
Dividend Yield | 0.18% | 2.24% |
Signals from Pluang's Aura AI — not financial advice
Hilton Worldwide (HLT) trades at $329.59, up 0.63% with strong technical momentum and bullish moving average signals. The company demonstrates solid fundamentals with consistent revenue growth from $8.8B in 2022 to $12.0B in 2025, maintaining double-digit net income margins. Recent earnings beats and positive analyst sentiment (57% buy ratings) support the bullish case, though elevated valuation metrics (P/E 48.4) and negative shareholder equity warrant caution.
Outlook remains positive with Q3 2026 earnings anticipated on October 27, 2026, and consensus price target of $350 offering 6% upside. Key risks include high debt levels (debt-to-asset ratio 73.88% in 2025) and potential travel sector volatility. Institutional accumulation and strong cash flow generation provide fundamental support for long-term investors despite near-term overbought technical conditions.
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Trailing returns across standard periods
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Latest headlines on both assets
Hilton Worldwide Holdings operates 1,074,791 rooms across its 18 brands addressing the midscale through luxury segments as of Dec. 31, 2021. Hampton and Hilton are the two largest brands by total room count at 28% and 21%, respectively, as of Dec. 31, 2021. Recent brands launched over the last few years include Home2, Curio, Canopy, Tru, and Tempo. Managed and franchised represent the vast majority of adjusted EBITDA, predominantly from the Americas regions.
Read more on HLT →Rollins Inc. provides pest control services to residential and commercial customers through its family of brands, including Orkin, across dozens of countries.
Read more on ROL →