Hasbro, Inc. vs Zeta Global Holdings Corp — how do they compare? Hasbro, Inc. trades at $93.32 (market cap $13.05B), while Zeta Global Holdings Corp trades at $33.09 (market cap $8.29B). The key difference: Hasbro, Inc. is the larger of the two by market cap, and Hasbro, Inc. pays a 3.03% dividend while Zeta Global Holdings Corp pays none. Which is the better fit depends on your goals — on Pluang, investors hold Hasbro, Inc. for 97 Days and Zeta Global Holdings Corp for 19 Days on average.
| HAS | ZETA | |
|---|---|---|
Market Cap | $13.05B | $8.29B |
Volume | 1,207,655 | 7,156,795 |
Sector | Consumer Cyclical | Technology |
52-Week High | $105.88 | $33.74 |
52-Week Low | $70.95 | $14.55 |
Typical Hold Time | 97 Days | 19 Days |
Enterprise Value | $15.24B | $8.18B |
Dividend Yield | 3.03% | — |
Signals from Pluang's Aura AI — not financial advice
Hasbro (HAS) trades at $92.50, up 1.93% on the day, with a bullish technical outlook and strong analyst consensus. Recent earnings beats and a solid 2026 revenue forecast of $5.0B support growth, though 2025 net income was negative. The stock is near its consensus price target of $107.60, with institutional interest highlighted by recent filings.
The outlook is positive with earnings momentum and cost savings driving upside, but risks include high debt levels and competitive pressures. The upcoming Q3 2026 earnings on October 20, 2026, is a key catalyst. Investors should weigh robust gaming segment growth against margin volatility and macroeconomic headwinds.
ZETA trades at $33.03, down 2.1% today but remains near recent highs with strong technical momentum. The company shows robust revenue growth with $1.3B in 2025 and projected $1.6B in 2026, though profitability remains challenged with negative net margins. Recent earnings beats and expanding customer base (197 superscale customers in Q2 2026) support the bullish analyst consensus.
ZETA presents a growth story with expanding AI platform adoption and international expansion, but faces execution risks amid negative cash flow and high valuation multiples. The stock's 75% buy rating from analysts suggests upside potential, though investors should monitor margin improvement and cash flow sustainability.
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Latest headlines on both assets
Hasbro is a branded play company providing children and families around the world with entertainment offerings based on a world-class brand portfolio. From toys and games to television programming, motion pictures, and a licensing program, Hasbro reaches customers by leveraging its well-known brands such as Transformers, Nerf, and Magic: The Gathering. Ownership stakes in Discovery Family, which offers programming around Hasbro brands, and owned production capabilities from Entertainment One help bolster Hasbro's multichannel presence. The firm acquired Entertainment One in 2019, bolting on popular properties like Peppa Pig and PJ Masks, and has plans to tie up with Dungeons & Dragons Beyond in 2022, offering the firm access 10 million digital tabletop players.
Read more on HAS →Zeta Global is a leading data-driven marketing technology company that provides an omnichannel AI Marketing Cloud. By leveraging a proprietary data cloud of over 2.4 billion deterministic identities, it enables enterprise brands to acquire, grow, and retain customers through predictive intelligence and automated, agentic workflows.
Read more on ZETA →