Hasbro, Inc. vs Procter & Gamble Co — how do they compare? Hasbro, Inc. trades at $88.69 (market cap $11.53B), while Procter & Gamble Co trades at $147.67 (market cap $347.26B). The key difference: Procter & Gamble Co is far larger — about 30.1× Hasbro, Inc.'s market cap, and Hasbro, Inc. pays the higher dividend (3.44%). Which is the better fit depends on your goals.
| HAS | PG | |
|---|---|---|
Market Cap | $11.53B | $347.26B |
Sector | Consumer Cyclical | Consumer Staples |
52-Week High | $105.88 | $167.18 |
52-Week Low | $70.95 | $138.10 |
Enterprise Value | $13.80B | $372.74B |
Dividend Yield | 3.44% | 2.92% |
Volume | — | 6,423,436 |
Signals from Pluang's Aura AI — not financial advice
Hasbro (HAS) trades at $81.56, showing minimal daily movement with a 0.01% gain. The stock exhibits a bearish technical signal, with RSI indicating overbought conditions near-term. Fundamentally, the company reported a net loss of -$322.4M in 2025 despite revenue growth to $4.7B, though it has beaten EPS estimates for three consecutive quarters. Recent news highlights upcoming Q2 2026 earnings and new product launches like Blooms by Play-Doh targeting adult consumers.
The outlook remains mixed with analyst consensus leaning bullish (51.5% buy ratings) and a $104.75 price target suggesting 28% upside. Key risks include persistent negative profit margins, high debt levels, and competitive pressures in the toy industry. Earnings performance on July 21 will be critical for near-term direction.
Procter & Gamble (PG) trades at $147.47, down 1.66% on the day, with a bullish technical outlook supported by moving averages and a consensus analyst price target of $161.71. The company reported revenue of $84.28 billion in 2025, with net income of $15.97 billion and a net margin of 18.95%. Recent quarterly earnings have consistently beaten expectations, and the company maintains a strong dividend history, with recent payouts of $1.09 per share.
PG offers stability with consistent earnings and dividend growth, but faces risks from premium valuations and modest revenue growth. The stock's upside is supported by operational efficiency gains and strong cash flow, though investor sentiment is mixed due to high P/E and P/S ratios relative to peers. Macroeconomic pressures and competitive dynamics remain key watchpoints for sustained performance.
Trailing returns across standard periods
Latest headlines on both assets
Hasbro is a branded play company providing children and families around the world with entertainment offerings based on a world-class brand portfolio. From toys and games to television programming, motion pictures, and a licensing program, Hasbro reaches customers by leveraging its well-known brands such as Transformers, Nerf, and Magic: The Gathering. Ownership stakes in Discovery Family, which offers programming around Hasbro brands, and owned production capabilities from Entertainment One help bolster Hasbro's multichannel presence. The firm acquired Entertainment One in 2019, bolting on popular properties like Peppa Pig and PJ Masks, and has plans to tie up with Dungeons & Dragons Beyond in 2022, offering the firm access 10 million digital tabletop players.
Read more on HAS →The Procter & Gamble Company manufactures and markets consumer products in countries throughout the world. The Company provides products in the laundry and cleaning, paper, beauty care, food and beverage, and health care segments. Procter & Gamble products are sold primarily through mass merchandisers, grocery stores, membership club stores, drug stores, and neighborhood stores.
Read more on PG →