Hasbro, Inc. vs L3Harris Technologies Inc — how do they compare? Hasbro, Inc. trades at $96.49 (market cap $13.69B), while L3Harris Technologies Inc trades at $286.4 (market cap $53.26B). The key difference: L3Harris Technologies Inc is far larger — about 3.9× Hasbro, Inc.'s market cap, and Hasbro, Inc. pays the higher dividend (2.89%). Which is the better fit depends on your goals.
| HAS | LHX | |
|---|---|---|
Market Cap | $13.69B | $53.26B |
Sector | Consumer Cyclical | Industrials |
52-Week High | $105.88 | $378.48 |
52-Week Low | $70.95 | $270.21 |
Enterprise Value | $15.88B | $63.71B |
Dividend Yield | 2.89% | 1.75% |
Signals from Pluang's Aura AI — not financial advice
Hasbro (HAS) trades at $96.19, up 1.8% today, with a bullish technical outlook from moving averages and a consensus analyst price target of $104.90. Recent earnings beats in Q4 2025, Q1 2026, and Q2 2026 highlight strong operational performance, though 2025 net income was negative due to a one-time tax charge. Revenue growth is projected to rebound to $5.0B in 2026, with a net income margin of 16%, supported by strength in the Wizards of the Coast segment.
The stock offers upside potential from earnings momentum and dividend yield, but risks include high debt levels, margin pressures, and competitive threats. Institutional buying and positive media coverage on franchises like Magic: The Gathering provide tailwinds, yet volatility from tariffs and execution risks warrants caution for investors seeking growth in the consumer discretionary sector.
LHX trades at $285.18, down 1.57% today, with strong fundamental performance including three consecutive quarterly EPS beats and record $42 billion backlog. The company shows improving profitability with net margin expanding to 8.11% in 2026 projections. Recent defense contract wins and successful missile tests highlight operational momentum, though technical indicators show bearish pressure with price below key resistance levels.
LHX presents a compelling investment case with strong defense sector positioning, consistent earnings outperformance, and 72.7% analyst buy ratings targeting $319.33. Key risks include defense budget volatility and execution challenges in scaling production. The stock offers 12% upside to consensus target with dividend yield support, though near-term technical weakness requires monitoring.
Trailing returns across standard periods
Latest headlines on both assets
Hasbro is a branded play company providing children and families around the world with entertainment offerings based on a world-class brand portfolio. From toys and games to television programming, motion pictures, and a licensing program, Hasbro reaches customers by leveraging its well-known brands such as Transformers, Nerf, and Magic: The Gathering. Ownership stakes in Discovery Family, which offers programming around Hasbro brands, and owned production capabilities from Entertainment One help bolster Hasbro's multichannel presence. The firm acquired Entertainment One in 2019, bolting on popular properties like Peppa Pig and PJ Masks, and has plans to tie up with Dungeons & Dragons Beyond in 2022, offering the firm access 10 million digital tabletop players.
Read more on HAS →L3Harris Technologies was created in 2019 from the merger of L3 Technologies and Harris, two defense contractors that provide products for the command, control, communications, computers, intelligence, surveillance, and reconnaissance (C4ISR) market. The firm also has smaller operations serving the civil government, particularly the Federal Aviation Administration's communication infrastructure, and produces various avionics for defense and commercial aviation.
Read more on LHX →