Hasbro, Inc. vs Kroger Co — how do they compare? Hasbro, Inc. trades at $93.82 (market cap $13.05B), while Kroger Co trades at $60.98 (market cap $36.27B). The key difference: Kroger Co is far larger — about 2.8× Hasbro, Inc.'s market cap, and Hasbro, Inc. pays the higher dividend (3.03%). Which is the better fit depends on your goals — on Pluang, investors hold Hasbro, Inc. for 97 Days and Kroger Co for 108 Days on average.
| HAS | KR | |
|---|---|---|
Market Cap | $13.05B | $36.27B |
Volume | 1,207,655 | 8,301,523 |
Sector | Consumer Cyclical | Consumer Staples |
52-Week High | $105.88 | $75.60 |
52-Week Low | $70.95 | $55.53 |
Typical Hold Time | 97 Days | 108 Days |
Enterprise Value | $15.24B | $57.69B |
Dividend Yield | 3.03% | 2.54% |
Signals from Pluang's Aura AI — not financial advice
Hasbro (HAS) trades at $90.75, down 0.31% on the day, with strong technical momentum showing bullish moving average signals and key support at $90. The company demonstrates robust profitability with 64.41% gross margins and has beaten earnings estimates for three consecutive quarters, though 2025 showed a net loss of $322.4 million. Analyst consensus remains positive with a $107.60 price target and no sell ratings among 33 analysts.
Outlook remains constructive with projected 2026 revenue growth to $5.0B and net income of $794M, supported by Magic: The Gathering's strong performance. Key risks include high debt levels at 59.09% debt-to-asset ratio and competitive pressures in the toy industry. The stock offers 18.5% upside to consensus target with institutional ownership showing mixed positioning.
Kroger (KR) trades at $59.25, up 1.44% today, with a bullish technical signal supported by moving averages. The stock shows mixed earnings performance with Q2 2026 beating expectations but Q1 2026 missing. Fundamentals reveal strong revenue of $147.12B (2025) but thin net margins of 0.73%, while valuation metrics like P/S of 0.26 appear attractive. Recent news highlights digital growth initiatives and a pending Giant Eagle acquisition.
Outlook: KR offers value with low P/S and analyst consensus target of $70.62 (19% upside). Opportunities include e-commerce expansion and cost efficiencies. Risks involve integration challenges from acquisitions, competitive pressures, and softer sales guidance. Cash flow trends show volatility, with 2026 projecting negative net cash flow.
Trailing returns across standard periods
What Pluang investors did over the last 30 days
No sentiment data available yet.
Latest headlines on both assets
Hasbro is a branded play company providing children and families around the world with entertainment offerings based on a world-class brand portfolio. From toys and games to television programming, motion pictures, and a licensing program, Hasbro reaches customers by leveraging its well-known brands such as Transformers, Nerf, and Magic: The Gathering. Ownership stakes in Discovery Family, which offers programming around Hasbro brands, and owned production capabilities from Entertainment One help bolster Hasbro's multichannel presence. The firm acquired Entertainment One in 2019, bolting on popular properties like Peppa Pig and PJ Masks, and has plans to tie up with Dungeons & Dragons Beyond in 2022, offering the firm access 10 million digital tabletop players.
Read more on HAS →Kroger is the leading American grocer, with 2,726 supermarkets operating under several banners throughout the country as of the end of fiscal 2021. Around 83% of stores have pharmacies, while nearly 60% also sell fuel. The company also operates roughly 120 fine jewelry stores. Kroger features a leading private-label offering and manufactures around 30% of its own-brand units (and more than 40% of its grocery own-label assortment) itself, in 33 food production plants nationwide. Kroger is a top-two grocer in most of its major markets (as of early 2021, according to company data). Virtually all of Kroger's sales come from the United States.
Read more on KR →