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Compare Hasbro, Inc. (HAS) vs Illinois Tool Works Inc. (ITW) Price & Performance

Hasbro, Inc.Trade
Illinois Tool Works Inc.Trade

Price performance (Past 24H)

Key statistics

Hasbro, Inc. vs Illinois Tool Works Inc. — how do they compare? Hasbro, Inc. trades at $97.28 (market cap $13.33B), while Illinois Tool Works Inc. trades at $293.28 (market cap $83.88B). The key difference: Illinois Tool Works Inc. is far larger — about 6.3× Hasbro, Inc.'s market cap, and Hasbro, Inc. pays the higher dividend (2.96%). Which is the better fit depends on your goals.

HASITW
Market Cap
$13.33B$83.88B
Sector
Consumer CyclicalIndustrials
52-Week High
$105.88$299.60
52-Week Low
$70.95$241.07
Enterprise Value
$15.52B$92.73B
Dividend Yield
2.96%2.34%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Hasbro, Inc.

Hasbro (HAS) trades at $93.52, up 2.0% on the day, with a bullish technical signal and strong earnings beats in recent quarters. The stock shows robust revenue growth driven by Magic: The Gathering and digital gaming, though net income turned negative in 2025. Analyst consensus is a Buy with a $104.90 price target, supported by institutional accumulation and positive media coverage on franchise strength.

Outlook remains positive with 2026 revenue projected at $5.0B and net income of $794M, but risks include high debt levels, margin pressures from tariffs, and cybersecurity concerns. The stock offers a 2.93% dividend yield, with upside potential if growth sustains, yet volatility may persist amid cost headwinds.

Illinois Tool Works Inc.

ITW trades at $296.66, up 0.67% with a bullish technical outlook and strong support at $292. The company maintains robust profitability with 19.39% net margins and has beaten earnings estimates for three consecutive quarters. Recent positive developments include a 7% dividend increase and $6 billion share repurchase authorization announced August 7, 2026.

While valuation metrics appear elevated (P/E 26.87, P/B 29.19), ITW's consistent earnings performance and shareholder-friendly actions support upside to the $316 consensus target. Key risks include construction sector exposure and currency headwinds, but operational strength and margin discipline provide stability.

Returns comparison

Trailing returns across standard periods

Top news

Latest headlines on both assets

About Hasbro, Inc.

Hasbro is a branded play company providing children and families around the world with entertainment offerings based on a world-class brand portfolio. From toys and games to television programming, motion pictures, and a licensing program, Hasbro reaches customers by leveraging its well-known brands such as Transformers, Nerf, and Magic: The Gathering. Ownership stakes in Discovery Family, which offers programming around Hasbro brands, and owned production capabilities from Entertainment One help bolster Hasbro's multichannel presence. The firm acquired Entertainment One in 2019, bolting on popular properties like Peppa Pig and PJ Masks, and has plans to tie up with Dungeons & Dragons Beyond in 2022, offering the firm access 10 million digital tabletop players.

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About Illinois Tool Works Inc.

Illinois Tool Works is a diversified global manufacturer that produces specialized industrial equipment, consumables, and related services. The firm operates 87 global divisions through seven distinct operating segments: automotive OEM, construction products, food equipment, specialty products, test/measurement and electronics, polymers and fluids, and welding. About half of its revenue comes from its operations in North America, with the remainder originating from international markets. ITW takes a bottom-up and decentralized approach to portfolio management, with the exception that each segment must apply its 80/20 operating process modeled on the Pareto principle.

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