Hasbro, Inc. vs iShares Gold Trust — how do they compare? Hasbro, Inc. trades at $97.28 (market cap $13.69B), while iShares Gold Trust trades at $82.89. The key difference: Hasbro, Inc. pays a 2.89% dividend while iShares Gold Trust pays none, and Hasbro, Inc. is trading nearer its 52-week high, iShares Gold Trust nearer its low. Which is the better fit depends on your goals.
| HAS | IAU | |
|---|---|---|
Market Cap | $13.69B | — |
Sector | Consumer Cyclical | Commodities - Metals/Agriculture |
52-Week High | $105.88 | $101.57 |
52-Week Low | $70.95 | $62.49 |
Enterprise Value | $15.88B | — |
Dividend Yield | 2.89% | — |
Signals from Pluang's Aura AI — not financial advice
Hasbro (HAS) trades at $94.915, up 0.45% on the day, with a bullish technical outlook and strong earnings beats in recent quarters. The stock shows robust profitability with a 64.41% gross margin and 167.83% ROE, though 2025 net income was negative. Analyst consensus is a Buy with a $104.90 price target, and recent news highlights growth in Magic: The Gathering and new content launches.
Outlook is positive driven by franchise strength and digital gaming, but risks include margin pressures, high debt, and competitive threats. The stock offers a 2.93% dividend yield and is near its 52-week high, suggesting cautious optimism for continued upside if execution remains solid.
IAU, the iShares Gold Trust ETF, trades at $82.98 with a 0.57% daily gain amid bullish technical signals from moving averages. The ETF benefits from gold's recent momentum as spot gold reached two-month highs above $4,430/oz following cooling CPI data. While oscillators show bearish signals with RSI at overbought levels, institutional interest remains strong with Deane Retirement Strategies increasing its stake by 36.5% in the latest quarter.
Outlook remains positive as gold gains support from inflation dynamics, geopolitical tensions, and central bank buying. Key risks include potential Fed policy shifts and dollar strength. The 0.25% expense ratio makes IAU attractive for conservative investors seeking gold exposure with lower volatility compared to mining stocks.
Trailing returns across standard periods
Hasbro is a branded play company providing children and families around the world with entertainment offerings based on a world-class brand portfolio. From toys and games to television programming, motion pictures, and a licensing program, Hasbro reaches customers by leveraging its well-known brands such as Transformers, Nerf, and Magic: The Gathering. Ownership stakes in Discovery Family, which offers programming around Hasbro brands, and owned production capabilities from Entertainment One help bolster Hasbro's multichannel presence. The firm acquired Entertainment One in 2019, bolting on popular properties like Peppa Pig and PJ Masks, and has plans to tie up with Dungeons & Dragons Beyond in 2022, offering the firm access 10 million digital tabletop players.
Read more on HAS →IAU is a physically backed ETF that seeks to reflect the performance of the price of gold. It provides a convenient and liquid way for investors to include gold in their portfolios as a potential hedge.
Read more on IAU →