Amplify Cybersecurity ETF vs PubMatic Inc — how do they compare? Amplify Cybersecurity ETF trades at $123.68 (market cap $3.55B), while PubMatic Inc trades at $18.56 (market cap $845.86M). The key difference: Amplify Cybersecurity ETF is far larger — about 4.2× PubMatic Inc's market cap, and PubMatic Inc is more actively traded (519,667 versus 233,961). Which is the better fit depends on your goals — on Pluang, investors hold Amplify Cybersecurity ETF for 30 Days and PubMatic Inc for 40 Days on average.
| HACK | PUBM | |
|---|---|---|
Market Cap | $3.55B | $845.86M |
Volume | 233,961 | 519,667 |
Sector | Sector/Thematic | Technology |
52-Week High | $127.66 | $19.18 |
52-Week Low | $70.69 | $6.28 |
Typical Hold Time | 30 Days | 40 Days |
Enterprise Value | — | $748.99M |
Signals from Pluang's Aura AI — not financial advice
HACK trades at $125.81, down 1.45% today but near its 52-week high, with a strong technical outlook showing bullish moving averages and key support at $124. Recent news highlights the ETF's momentum, driven by AI safety concerns and cybersecurity demand, with the fund up 84.96% from its 52-week low. Financial ratios are not disclosed for this ETF, but sector growth remains a tailwind.
The outlook for HACK is positive, supported by rising cybersecurity spending and AI-driven threats, though risks include increased short interest and sector volatility. Analyst sentiment is bullish, with the ETF positioned to benefit from ongoing digital security trends, but investors should monitor competitive and macroeconomic pressures.
PubMatic (PUBM) trades at $18.68, up 1.8% with bullish technical signals and strong analyst support. The stock shows positive momentum with recent earnings beats and double-digit revenue growth in Q2 2026. Despite negative net margins, the company maintains robust gross margins of 64.43% and positive operating cash flow of $81.06M in 2025. Recent leadership appointments and AI product launches signal strategic growth initiatives.
The outlook remains cautiously optimistic with Wall Street consensus at Buy (64.7%) and $19.89 price target. Key risks include persistent profitability challenges and competitive pressures in digital advertising. The stock's elevated P/E of 132 reflects growth expectations but requires sustained execution to justify valuation.
Trailing returns across standard periods
What Pluang investors did over the last 30 days
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HACK provides diversified exposure to the global cybersecurity industry. It invests across the full value chain, including hardware, software, and consulting services, with key holdings in firms like Broadcom, Cisco, and Palo Alto Networks.
Read more on HACK →PubMatic Inc is engaged in the digital advertising business. The company provides a specialized cloud infrastructure platform that enables real-time programmatic advertising transactions. The platform helps independent app developers and publishers to control and maximize their digital advertising businesses.
Read more on PUBM →