Amplify Cybersecurity ETF vs Mercadolibre Inc — how do they compare? Amplify Cybersecurity ETF trades at $127.17 (market cap $3.50B), while Mercadolibre Inc trades at $1,860.11 (market cap $94.13B). The key difference: Mercadolibre Inc is far larger — about 26.9× Amplify Cybersecurity ETF's market cap, and Mercadolibre Inc is trading nearer its 52-week high, Amplify Cybersecurity ETF nearer its low. Which is the better fit depends on your goals — on Pluang, investors hold Amplify Cybersecurity ETF for 30 Days and Mercadolibre Inc for 117 Days on average.
| HACK | MELI | |
|---|---|---|
Market Cap | $3.50B | $94.13B |
Volume | 341,176 | 273,781 |
Sector | Sector/Thematic | Consumer Cyclical |
52-Week High | $127.66 | $2.36K |
52-Week Low | $70.69 | $1.55K |
Typical Hold Time | 30 Days | 117 Days |
Enterprise Value | — | $101.77B |
Signals from Pluang's Aura AI — not financial advice
HACK trades at $125.81, down 1.45% today but near its 52-week high, with a strong technical outlook showing bullish moving averages and key support at $124. Recent news highlights the ETF's momentum, driven by AI safety concerns and cybersecurity demand, with the fund up 84.96% from its 52-week low. Financial ratios are not disclosed for this ETF, but sector growth remains a tailwind.
The outlook for HACK is positive, supported by rising cybersecurity spending and AI-driven threats, though risks include increased short interest and sector volatility. Analyst sentiment is bullish, with the ETF positioned to benefit from ongoing digital security trends, but investors should monitor competitive and macroeconomic pressures.
MercadoLibre (MELI) trades at $1,872.78, up 0.8% on the day, with a bullish technical signal and strong analyst consensus. Revenue growth remains robust, reaching $28.89 billion in 2025, though net income margins have softened. Recent news highlights expansion in Brazil, including one-hour delivery and pharmacy services, while the fintech ecosystem strengthens with a 75% surge in credit portfolio.
The outlook is positive given dominant market position and growth initiatives, but risks include macroeconomic headwinds in Latin America and elevated valuation multiples. Analyst price targets average $2,170, suggesting potential upside, supported by institutional buying interest.
Trailing returns across standard periods
What Pluang investors did over the last 30 days
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Latest headlines on both assets
HACK provides diversified exposure to the global cybersecurity industry. It invests across the full value chain, including hardware, software, and consulting services, with key holdings in firms like Broadcom, Cisco, and Palo Alto Networks.
Read more on HACK →MercadoLibre runs the largest e-commerce marketplace in Latin America, connecting a network of more than 140 million active users and 1 million active sellers as of the end of 2021 across an 18-country footprint. The company also operates a host of complementary businesses, with shipping solutions (Mercado Envios), a payment and financing operation (Mercado Pago), advertisements (Mercado Clics), classifieds, and a turnkey e-commerce solution (Mercado Shops) rounding out its arsenal. MercadoLibre generates revenue from final value fees, advertising royalties, payment processing, insertion fees, subscription fees, and interest income from consumer and small-business lending.
Read more on MELI →