Garmin Ltd. vs SoundHound AI Inc — how do they compare? Garmin Ltd. trades at $247.97 (market cap $46.62B), while SoundHound AI Inc trades at $6.33 (market cap $2.83B). The key difference: Garmin Ltd. is far larger — about 16.5× SoundHound AI Inc's market cap, and Garmin Ltd. pays a 1.74% dividend while SoundHound AI Inc pays none. Which is the better fit depends on your goals.
| GRMN | SOUN | |
|---|---|---|
Market Cap | $46.62B | $2.83B |
Sector | Technology | Technology |
52-Week High | $267.52 | $21.40 |
52-Week Low | $187.10 | $5.90 |
Enterprise Value | $44.09B | $2.62B |
Dividend Yield | 1.74% | — |
Signals from Pluang's Aura AI — not financial advice
Garmin (GRMN) trades at $241.39, down 0.91% on the day, with a bullish technical signal supported by moving averages and a neutral RSI near 52. The stock shows strong fundamentals with 2025 revenue of $7.25B, net income margin of 23.26%, and consistent earnings beats in recent quarters. Recent product launches in aviation and marine electronics highlight innovation, while cash flow remains positive at $199.21M in 2025.
GRMN presents a solid investment case with robust profitability and growth, though valuation ratios like a P/E of 26.98 suggest premium pricing. Risks include competitive pressures and market volatility, but analyst consensus targets $281.50, indicating ~17% upside. The outlook is positive if earnings momentum continues, supported by dividend stability and institutional confidence.
SoundHound AI (SOUN) trades at $6.29, down 5.98% on the day, reflecting ongoing investor concerns despite recent earnings beats. The stock shows a bearish technical trend with oversold short-term RSI signals. Fundamentally, revenue grew to $168.92M in 2025, but net losses deepened to -$14.01M, resulting in negative profit margins. Positive developments include a leadership position in Gartner's Magic Quadrant for Conversational AI and strategic acquisitions aimed at expanding market reach.
The outlook remains high-risk with significant cash burn and execution challenges, yet analyst consensus is bullish with a $13 price target, suggesting 107% upside potential. Investment opportunity hinges on the company's ability to monetize its AI platform and achieve profitability, while risks include persistent losses, competitive pressures, and market volatility.
Trailing returns across standard periods
Latest headlines on both assets
Garmin produces GPS-enabled hardware and software for five verticals: fitness, outdoors, auto, aviation, and marine. The company relies on licensing mapping data to enable its hardware specialized for often niche activities like scuba diving or sailing. Garmin operates in 100 countries and sells its products via distributors as well as relationships with original equipment manufacturers.
Read more on GRMN →SoundHound AI, Inc. is a leading innovator in voice artificial intelligence, specializing in conversational intelligence technology. The company develops a platform that allows businesses to add custom voice assistants and natural language processing capabilities to their products and services, ranging from in-car systems and smart speakers to mobile apps and IoT devices. SoundHound's core technology, including its proprietary speech recognition and natural language understanding models, aims to enable fast, accurate, and deeply integrated voice AI experiences across various industries.
Read more on SOUN →