Compare GoPro Inc (GPRO) vs Consumer Discretionary Select Sector SPDR Fund (XLY) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
GoPro Inc vs Consumer Discretionary Select Sector SPDR Fund — how do they compare? GoPro Inc trades at $0.67 (market cap $122.03M), while Consumer Discretionary Select Sector SPDR Fund trades at $117.49. The key difference: Consumer Discretionary Select Sector SPDR Fund is trading nearer its 52-week high, GoPro Inc nearer its low. Which is the better fit depends on your goals.
| GPRO | XLY | |
|---|---|---|
Market Cap | $122.03M | — |
Sector | Technology | — |
52-Week High | $2.88 | $124.52 |
52-Week Low | $0.64 | $105.64 |
Enterprise Value | $169.98M | — |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
GoPro (GPRO) trades at $0.6732, down 3.53% on the day, reflecting persistent financial stress with a net income margin of -20.7% and negative cash flow. The company is undergoing a strategic review for potential sale or merger, announced May 11, 2026, after receiving inbound interest. Technical indicators are bearish, with moving averages signaling continued downward pressure, while recent product launches like the MISSION 1 series aim to revive growth amid declining revenues.
The outlook hinges on the strategic review outcome; a successful sale could provide shareholder value, but ongoing losses and high burn rate pose significant risks. Investors face binary event-driven speculation, with analyst consensus mixed and substantial downside if restructuring fails.
XLY trades at $117.36, up 1.26% on the day, but technical indicators signal a bearish trend with moving averages and overall signals pointing lower. The ETF has limited analyst coverage but holds a unanimous buy rating from the one analyst providing coverage. Recent news highlights XLY as a potential beneficiary of consumer discretionary spending trends, including the 2026 World Cup, though inflation remains a headwind.
The outlook for XLY hinges on consumer spending resilience amid economic pressures. Opportunities include exposure to a potential discretionary rebound, while risks center on inflation eroding consumer purchasing power and sustained technical weakness challenging near-term performance.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About GoPro Inc
GoPro Inc is a United States-based company that is principally engaged in designing and providing cameras, mounts, drones and appliances. The company outsources a part of manufacturing to third parties in China. The company sells products across the world through its direct sales channel, which generates over half of total revenue, and indirectly through its distribution channel. The company has presence, including in the Americas, Europe, Middle East, Africa, and Asia-Pacific, with the Americas contributing over half of total revenue.
Read more on GPRO →About Consumer Discretionary Select Sector SPDR Fund
In seeking to track the performance of the index, the fund employs a replication strategy. It generally invests substantially all, but at least 95%, of its total assets in the securities comprising the index. The index includes securities of companies from the following industries: retail; hotels, restaurants and leisure; textiles, apparel and luxury goods; household durables; automobiles; auto components; distributors; leisure products; and diversified consumer services. It is non-diversified.
Read more on XLY →
