GoPro Inc vs WD 40 Company — how do they compare? GoPro Inc trades at $0.62 (market cap $114.41M), while WD 40 Company trades at $233.59 (market cap $3.13B). The key difference: WD 40 Company is far larger — about 27.4× GoPro Inc's market cap, and WD 40 Company pays a 1.75% dividend while GoPro Inc pays none. Which is the better fit depends on your goals.
| GPRO | WDFC | |
|---|---|---|
Market Cap | $114.41M | $3.13B |
Sector | Technology | Technology |
52-Week High | $2.88 | $264.91 |
52-Week Low | $0.62 | $187.52 |
Enterprise Value | $173.19M | $3.18B |
Dividend Yield | — | 1.75% |
Signals from Pluang's Aura AI — not financial advice
No Aura AI signal available yet.
WDFC trades at $234.93, up 1.61% today, with a bullish technical outlook supported by moving averages but neutral oscillators. Recent Q2 2026 earnings beat expectations at $2.33 EPS, though Q4 2025 missed. The company maintains strong profitability with a 55.82% gross margin and 13.22% net margin, while valuation ratios like P/E of 35.64 suggest a premium. A quarterly dividend of $1.02 was declared, payable July 31, 2026.
Outlook is mixed: solid brand strength and cash flow support growth, but high input costs pressure margins. Risks include competitive threats and valuation concerns. Analyst consensus is cautious with 71.42% hold ratings. Upside hinges on margin stability and execution of clear growth strategies amid economic uncertainties.
Trailing returns across standard periods
Latest headlines on both assets
GoPro Inc is a United States-based company that is principally engaged in designing and providing cameras, mounts, drones and appliances. The company outsources a part of manufacturing to third parties in China. The company sells products across the world through its direct sales channel, which generates over half of total revenue, and indirectly through its distribution channel. The company has presence, including in the Americas, Europe, Middle East, Africa, and Asia-Pacific, with the Americas contributing over half of total revenue.
Read more on GPRO →WD-40 Company is a global marketing organization dedicated to creating 'positive lasting memories' by developing and selling products that solve maintenance and cleaning problems. Built around the legendary WD-40 Multi-Use Product, the company operates an asset-light business model, focusing on brand management and innovation while utilizing a network of contract manufacturers to deliver solutions across the Americas, EIMEA, and Asia-Pacific.
Read more on WDFC →