Compare GoPro Inc (GPRO) vs VF Corp (VFC) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
GoPro Inc vs VF Corp — how do they compare? GoPro Inc trades at $0.67 (market cap $122.03M), while VF Corp trades at $17.42 (market cap $6.76B). The key difference: VF Corp is far larger — about 55.4× GoPro Inc's market cap, and VF Corp pays a 2.09% dividend while GoPro Inc pays none. Which is the better fit depends on your goals.
| GPRO | VFC | |
|---|---|---|
Market Cap | $122.03M | $6.76B |
Sector | Technology | Consumer Cyclical |
52-Week High | $2.88 | $21.55 |
52-Week Low | $0.64 | $11.66 |
Enterprise Value | $169.98M | $10.91B |
Dividend Yield | — | 2.09% |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
GoPro (GPRO) trades at $0.6732, down 3.53% on the day, reflecting persistent financial stress with a net income margin of -20.7% and negative cash flow. The company is undergoing a strategic review for potential sale or merger, announced May 11, 2026, after receiving inbound interest. Technical indicators are bearish, with moving averages signaling continued downward pressure, while recent product launches like the MISSION 1 series aim to revive growth amid declining revenues.
The outlook hinges on the strategic review outcome; a successful sale could provide shareholder value, but ongoing losses and high burn rate pose significant risks. Investors face binary event-driven speculation, with analyst consensus mixed and substantial downside if restructuring fails.
VFC trades at $17.31, up 3.84% today, with a bullish technical signal and recent earnings beats in Q3 and Q4 2025. The company shows improving cash flow trends for 2026 and reduced debt-to-asset ratio to 42.42% in 2025. Revenue declined to $9.50B in 2025, but net income margin is projected to turn positive at 2.65% in 2026. Analyst consensus price target is $19.33, with 43.1% buy ratings.
Outlook suggests potential upside from current levels amid turnaround efforts, but risks include volatile earnings, high debt, and weak consumer sentiment. Investment opportunity hinges on execution of brand improvements and debt reduction, with near-term support at $17.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
About GoPro Inc
GoPro Inc is a United States-based company that is principally engaged in designing and providing cameras, mounts, drones and appliances. The company outsources a part of manufacturing to third parties in China. The company sells products across the world through its direct sales channel, which generates over half of total revenue, and indirectly through its distribution channel. The company has presence, including in the Americas, Europe, Middle East, Africa, and Asia-Pacific, with the Americas contributing over half of total revenue.
Read more on GPRO →About VF Corp
VF designs, produces, and distributes branded apparel and accessories. Its largest apparel categories include action sports, outdoor, and workwear. Its portfolio of about a dozen brands includes Vans, The North Face, Timberland, Supreme, and Dickies. VF markets its products in the Americas, Europe, and Asia-Pacific through wholesale sales to retailers, e-commerce, and branded stores owned by the company and partners. The company has grown through multiple acquisitions and traces its roots to 1899.
Read more on VFC →
