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Compare GoPro Inc (GPRO) vs Philip Morris International Inc. (PM) Price & Performance

GoPro IncTrade
Philip Morris International Inc.Trade

Price performance (Past 24H)

Key statistics

GoPro Inc vs Philip Morris International Inc. — how do they compare? GoPro Inc trades at $0.7 (market cap $122.03M), while Philip Morris International Inc. trades at $187.66 (market cap $281.91B). The key difference: Philip Morris International Inc. is far larger — about 2310.2× GoPro Inc's market cap, and Philip Morris International Inc. pays a 3.25% dividend while GoPro Inc pays none. Which is the better fit depends on your goals.

GPROPM
Market Cap
$122.03M$281.91B
Sector
TechnologyConsumer Staples
52-Week High
$2.88$191.86
52-Week Low
$0.64$144.33
Enterprise Value
$169.98M$328.41B
Dividend Yield
3.25%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

GoPro Inc

GoPro (GPRO) trades at $0.6978, down 1.86% on the day, reflecting persistent bearish sentiment amid financial distress. The stock shows a negative technical trend with recent earnings misses and declining revenues. The company is undergoing a strategic review for a potential sale or merger, with the CEO providing $20 million in financing to support operations. Valuation ratios like P/E of 4.56 and P/S of 0.18 appear low, but profitability remains deeply negative with a net income margin of -20.7% and ROE of -236.05%.

The outlook is highly speculative, hinging on the success of the strategic review; a sale could unlock value, but ongoing cash burn and competitive pressures pose significant risks. Investors face a binary outcome: potential upside from a strategic transaction versus substantial downside if the company fails to stabilize.

Philip Morris International Inc.

Philip Morris International (PM) trades at $175.95, down 2.35% amid a bearish technical signal and recent profit forecast revision. The company reported strong Q1 2026 EPS of $1.96, beating estimates, but faces headwinds from a $500 million impairment charge and margin pressures. Revenue growth remains steady, with 2025 revenue at $40.65 billion and net income margin of 26.74%. Analyst consensus is bullish with a $194 price target, though technical indicators show resistance near $179.

The stock presents a mixed outlook: solid fundamentals and high analyst buy ratings support upside potential, but near-term risks include cost pressures, currency volatility, and illicit market growth. Long-term investors may find value in the dividend and brand strength, while caution is warranted due to regulatory and macroeconomic challenges.

Returns comparison

Trailing returns across standard periods

About GoPro Inc

GoPro Inc is a United States-based company that is principally engaged in designing and providing cameras, mounts, drones and appliances. The company outsources a part of manufacturing to third parties in China. The company sells products across the world through its direct sales channel, which generates over half of total revenue, and indirectly through its distribution channel. The company has presence, including in the Americas, Europe, Middle East, Africa, and Asia-Pacific, with the Americas contributing over half of total revenue.

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About Philip Morris International Inc.

Philip Morris International is an international tobacco company with a product portfolio primarily consisting of cigarettes and reduced-risk products, including heat-not-burn, vapor and oral nicotine products, which are sold in markets outside the United States. The company diversified away from nicotine products with the acquisition of Vectura, a provider of innovative inhaled drug delivery solutions, in 2021.

Read more on PM