Compare GoPro Inc (GPRO) vs Southwest Airlines Co (LUV) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
GoPro Inc vs Southwest Airlines Co — how do they compare? GoPro Inc trades at $0.67 (market cap $122.03M), while Southwest Airlines Co trades at $49.4 (market cap $24.07B). The key difference: Southwest Airlines Co is far larger — about 197.2× GoPro Inc's market cap, and Southwest Airlines Co pays a 1.46% dividend while GoPro Inc pays none. Which is the better fit depends on your goals.
| GPRO | LUV | |
|---|---|---|
Market Cap | $122.03M | $24.07B |
Sector | Technology | Industrials |
52-Week High | $2.88 | $54.80 |
52-Week Low | $0.64 | $29.06 |
Enterprise Value | $169.98M | $27.14B |
Dividend Yield | — | 1.46% |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
GoPro (GPRO) trades at $0.6978, down 1.86% on the day, reflecting persistent bearish sentiment amid financial distress. The stock shows a negative technical trend with recent earnings misses and declining revenues. The company is undergoing a strategic review for a potential sale or merger, with the CEO providing $20 million in financing to support operations. Valuation ratios like P/E of 4.56 and P/S of 0.18 appear low, but profitability remains deeply negative with a net income margin of -20.7% and ROE of -236.05%.
The outlook is highly speculative, hinging on the success of the strategic review; a sale could unlock value, but ongoing cash burn and competitive pressures pose significant risks. Investors face a binary outcome: potential upside from a strategic transaction versus substantial downside if the company fails to stabilize.
Southwest Airlines (LUV) trades at $49.33, up 3.72% today, with a bullish technical signal from moving averages and neutral oscillators. The company reported mixed recent earnings, beating in Q3 and Q4 2025 but missing in Q1 2026, with Q2 2026 results expected soon. Financials show modest revenue growth to $28.06B in 2025 but declining net income margins, while cash flow trends indicate significant net outflows. Analyst consensus is a $52.47 price target with a divided rating split between Buy and Hold.
LUV's outlook is cautiously optimistic, supported by resilient travel demand and potential earnings growth, but faces headwinds from fuel cost volatility and execution risks. The stock offers value with a P/S of 0.92, yet high fuel expenses and competitive pressures pose challenges for sustained profitability, making it a hold for risk-aware investors awaiting Q2 earnings clarity.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About GoPro Inc
GoPro Inc is a United States-based company that is principally engaged in designing and providing cameras, mounts, drones and appliances. The company outsources a part of manufacturing to third parties in China. The company sells products across the world through its direct sales channel, which generates over half of total revenue, and indirectly through its distribution channel. The company has presence, including in the Americas, Europe, Middle East, Africa, and Asia-Pacific, with the Americas contributing over half of total revenue.
Read more on GPRO →About Southwest Airlines Co
Southwest Airlines is the largest domestic carrier in the United States, as measured by the number of originating passengers boarded. Southwest operates over 700 aircraft in an all-Boeing 737 fleet. Despite expanding into longer routes and business travel, the airline still specializes in short-haul leisure flights, using a point-to-point network. Southwest operates a low-cost carrier business model.
Read more on LUV →
