GoPro Inc vs Iron Mountain Inc — how do they compare? GoPro Inc trades at $0.7 (market cap $122.03M), while Iron Mountain Inc trades at $123.93 (market cap $36.75B). The key difference: Iron Mountain Inc is far larger — about 301.2× GoPro Inc's market cap, and Iron Mountain Inc pays a 2.8% dividend while GoPro Inc pays none. Which is the better fit depends on your goals.
| GPRO | IRM | |
|---|---|---|
Market Cap | $122.03M | $36.75B |
Sector | Technology | Real Estate |
52-Week High | $2.88 | $133.06 |
52-Week Low | $0.64 | $78.86 |
Enterprise Value | $169.98M | $55.88B |
Dividend Yield | — | 2.8% |
Signals from Pluang's Aura AI — not financial advice
GoPro (GPRO) trades at $0.6978, down 1.86% on the day, reflecting persistent bearish sentiment amid financial distress. The stock shows a negative technical trend with recent earnings misses and declining revenues. The company is undergoing a strategic review for a potential sale or merger, with the CEO providing $20 million in financing to support operations. Valuation ratios like P/E of 4.56 and P/S of 0.18 appear low, but profitability remains deeply negative with a net income margin of -20.7% and ROE of -236.05%.
The outlook is highly speculative, hinging on the success of the strategic review; a sale could unlock value, but ongoing cash burn and competitive pressures pose significant risks. Investors face a binary outcome: potential upside from a strategic transaction versus substantial downside if the company fails to stabilize.
Iron Mountain (IRM) trades at $122.66, up 0.24% on the day, with a bullish analyst consensus price target of $138.67. Recent earnings beats and strong data center growth drive optimism, but high debt levels and a negative shareholder equity position pose fundamental risks. The technical picture is mixed, with moving averages bullish but oscillators bearish, and the stock is trading near key resistance at $123.
The outlook is cautiously optimistic, supported by recurring revenue streams and data center expansion, yet elevated valuation multiples and significant leverage require careful monitoring. Investment opportunity lies in execution on growth initiatives, while primary risks include interest rate sensitivity and competitive pressures in the information management sector.
Trailing returns across standard periods
GoPro Inc is a United States-based company that is principally engaged in designing and providing cameras, mounts, drones and appliances. The company outsources a part of manufacturing to third parties in China. The company sells products across the world through its direct sales channel, which generates over half of total revenue, and indirectly through its distribution channel. The company has presence, including in the Americas, Europe, Middle East, Africa, and Asia-Pacific, with the Americas contributing over half of total revenue.
Read more on GPRO →Iron Mountain Inc is a record management services provider. The firm is organized as a REIT. Most of its revenue comes from its storage business, with the rest coming from value-added services. The firm primarily caters to enterprise clients in developed markets. Its business segments include Global RIM Business
Read more on IRM →