Compare Alphabet Inc Class A (GOOGL) vs Wayfair Inc (W) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Alphabet Inc Class A vs Wayfair Inc — how do they compare? Alphabet Inc Class A trades at $351.66 (market cap $4.24T), while Wayfair Inc trades at $105.74 (market cap $14.40B). The key difference: Alphabet Inc Class A is far larger — about 294.4× Wayfair Inc's market cap, and Alphabet Inc Class A pays a 0.25% dividend while Wayfair Inc pays none. Which is the better fit depends on your goals — on Pluang, investors hold Alphabet Inc Class A for 85 Days and Wayfair Inc for 8 Days on average.
| GOOGL | W | |
|---|---|---|
Market Cap | $4.24T | $14.40B |
Volume | 23,392,850 | 2,102,856 |
Sector | Media | Consumer Cyclical |
52-Week High | $402.62 | $119.05 |
52-Week Low | $236.59 | $57.40 |
Typical Hold Time | 85 Days | 8 Days |
Enterprise Value | $4.13T | $16.73B |
Dividend Yield | 0.25% | — |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Alphabet (GOOGL) trades at $348.29, down 0.63% on the day, with strong technical support at $346 and resistance at $352. The company demonstrates robust fundamentals with 2025 revenue of $402.84B and net income of $132.17B, achieving a 32.8% profit margin. Recent quarterly earnings consistently beat expectations, with Q2 2026 EPS of $9.11 surpassing the $2.87 estimate. Analyst consensus remains overwhelmingly bullish with 87% buy ratings and a $431.83 price target, representing 24% upside potential.
Alphabet presents a compelling investment case driven by AI leadership, strong cash flow generation, and consistent earnings outperformance. Key risks include regulatory scrutiny, competitive pressures in search and cloud, and market volatility. The stock's current valuation at 17.48x P/E appears reasonable given growth prospects, while technical indicators suggest near-term consolidation within a defined trading range.
Wayfair (W) trades at $105.13, up 0.63% today, with a bullish technical signal from moving averages and key support at $104. The company reported revenue of $12.46B in 2025 but a net loss of $313M, with a negative net income margin of -2.49%. Recent earnings beats in Q4 2025 and Q2 2026 contrast with a Q1 2026 miss, while Q3 2026 results are pending. Positive news includes the launch of the 'Wayfair Delivers' brand platform and expansion to a 10th store.
The outlook is mixed: analyst consensus is bullish with a $114.13 price target, but profitability challenges and high debt-to-asset ratio of 95.11% pose risks. Upside potential hinges on margin improvement and sustained revenue growth, while downside risks include persistent losses and competitive pressures in the retail sector.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
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About Alphabet Inc Class A
Alphabet, the parent company of Google, earns nearly 90% of its revenue from Google services, mainly through advertising. Other revenue comes from subscriptions (YouTube TV, YouTube Music), platform sales (Play Store purchases), and devices (Pixel, Chromebooks, Chromecast). Google Cloud contributes around 10%, while investments in self-driving cars (Waymo), health (Verily), and internet access (Google Fiber) make up the rest.
Read more on GOOGL →About Wayfair Inc
Wayfair is a global leader in home goods, operating a massive digital marketplace that connects millions of consumers with thousands of suppliers. It utilizes an asset-light, inventory-light model combined with a proprietary logistics network (CastleGate) and an accelerating brick-and-mortar presence to deliver an end-to-end shopping experience for everything from decor to full home renovations.
Read more on W →
