Compare Alphabet Inc Class A (GOOGL) vs Under Armour Inc Class A (UAA) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Alphabet Inc Class A vs Under Armour Inc Class A — how do they compare? Alphabet Inc Class A trades at $370.79 (market cap $4.52T), while Under Armour Inc Class A trades at $7.23 (market cap $2.89B). The key difference: Alphabet Inc Class A is far larger — about 1564× Under Armour Inc Class A's market cap, and Alphabet Inc Class A pays a 0.24% dividend while Under Armour Inc Class A pays none. Which is the better fit depends on your goals.
| GOOGL | UAA | |
|---|---|---|
Market Cap | $4.52T | $2.89B |
Sector | Media | Consumer Cyclical |
52-Week High | $402.62 | $8.14 |
52-Week Low | $182.97 | $4.17 |
Enterprise Value | $4.49T | $4.52B |
Dividend Yield | 0.24% | — |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Alphabet (GOOGL) stock trades at $370.92, up 3.17% on the day, with strong technical momentum indicated by bullish moving averages. The company demonstrates robust fundamentals with revenue growth from $350B in 2024 to $402.8B in 2025 and net income surging 32% to $132.2B. Recent quarterly earnings consistently beat expectations, and the company initiated a dividend in 2026. Analyst sentiment remains overwhelmingly positive with 85% buy ratings and a $431.78 consensus price target, suggesting 16% upside potential.
The outlook for GOOGL appears favorable given strong AI-driven growth in cloud and advertising, expanding profitability margins, and solid cash flow generation. Key risks include regulatory scrutiny of antitrust practices, competitive pressures in AI and cloud services, and potential market volatility affecting tech valuations. The stock's current valuation at 28.29x P/E reflects premium pricing for its growth trajectory.
Under Armour (UAA) trades at $6.61, down 2.07% on the day, with a mixed technical picture showing bullish moving averages but neutral oscillators. Fundamentally, the company reported a net loss of $201.27 million in 2025, with revenue declining to $5.16 billion, though recent quarters have shown some earnings beats. The stock is trading above the consensus price target of $5.96, with analyst sentiment leaning toward Hold.
The outlook remains challenging due to weak North American sales and margin pressure, but international growth and a new Dodge collaboration offer potential catalysts. Key risks include persistent revenue declines, high debt levels, and competitive pressures. Investors should weigh the company's brand strength against ongoing operational headwinds.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
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Latest headlines on both assets
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About Alphabet Inc Class A
Alphabet, the parent company of Google, earns nearly 90% of its revenue from Google services, mainly through advertising. Other revenue comes from subscriptions (YouTube TV, YouTube Music), platform sales (Play Store purchases), and devices (Pixel, Chromebooks, Chromecast). Google Cloud contributes around 10%, while investments in self-driving cars (Waymo), health (Verily), and internet access (Google Fiber) make up the rest.
Read more on GOOGL →About Under Armour Inc Class A
Under Armour develops, markets, and distributes athletic apparel, footwear, and accessories in North America and other territories. Consumers of its apparel include professional and amateur athletes, sponsored college and professional teams, and people with active lifestyles. The company sells merchandise through direct-to-consumer, including e-commerce and more than 400 combined factory house and brand house stores, and wholesale channels. Under Armour also operates a digital fitness app called MapMyFitness. The Baltimore-based company was founded in 1996.
Read more on UAA →
