Compare Alphabet Inc Class A (GOOGL) vs Under Armour Inc Class A (UA) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Alphabet Inc Class A vs Under Armour Inc Class A — how do they compare? Alphabet Inc Class A trades at $355.86 (market cap $4.52T), while Under Armour Inc Class A trades at $7.12 (market cap $2.89B). The key difference: Alphabet Inc Class A is far larger — about 1564× Under Armour Inc Class A's market cap, and Alphabet Inc Class A pays a 0.24% dividend while Under Armour Inc Class A pays none. Which is the better fit depends on your goals.
| GOOGL | UA | |
|---|---|---|
Market Cap | $4.52T | $2.89B |
Sector | Media | Consumer Cyclical |
52-Week High | $402.62 | $7.88 |
52-Week Low | $182.97 | $3.96 |
Enterprise Value | $4.49T | $4.52B |
Dividend Yield | 0.24% | — |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Alphabet (GOOGL) trades at $354.37, down 1.43% on the day, amid a bullish technical setup with strong analyst support. The company reported robust earnings beats in recent quarters, with Q1 2026 EPS of $5.11 significantly exceeding the $2.64 estimate. Financial health is solid, with 2025 revenue of $402.84 billion and net income of $132.17 billion, reflecting a net margin of 32.8%. Positive news flow highlights AI-driven growth and strategic partnerships.
Outlook remains positive given earnings momentum, AI expansion, and a consensus price target of $431.78 implying 22% upside. Risks include antitrust scrutiny and tech sector volatility. Institutional sentiment is strongly bullish with 85% buy ratings, supporting a favorable risk-reward profile for long-term investors.
Under Armour (UA) trades at $7.04, up 8.81% with a bullish technical signal from moving averages and oscillators. The company reported mixed Q1 2026 results with a miss on EPS but maintains a 40.3% analyst buy rating. Recent news highlights a Dodge collaboration and significant insider buying by Fairfax Financial, though financials show negative net income margins and cash flow challenges with a net loss of $201.27 million in 2025.
The outlook is cautious due to declining revenue projections and profitability concerns, but potential exists from strategic partnerships and cost management. Key risks include sustained losses, competitive pressure, and macroeconomic headwinds. Investors should weigh analyst optimism against fundamental weaknesses before considering a position.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
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Latest headlines on both assets
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About Alphabet Inc Class A
Alphabet, the parent company of Google, earns nearly 90% of its revenue from Google services, mainly through advertising. Other revenue comes from subscriptions (YouTube TV, YouTube Music), platform sales (Play Store purchases), and devices (Pixel, Chromebooks, Chromecast). Google Cloud contributes around 10%, while investments in self-driving cars (Waymo), health (Verily), and internet access (Google Fiber) make up the rest.
Read more on GOOGL →About Under Armour Inc Class A
Under Armour is a leading inventor, marketer, and distributor of branded athletic performance apparel, footwear, and accessories. Built on the 'technical' performance of synthetic fabrics, the company is currently undergoing a multi-year brand evolution centered on premium product innovation, operational rigor, and a renewed focus on its North American core under the guidance of founder Kevin Plank.
Read more on UA →
