Compare Alphabet Inc Class A (GOOGL) vs Trade Desk Inc (TTD) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Alphabet Inc Class A vs Trade Desk Inc — how do they compare? Alphabet Inc Class A trades at $347.31 (market cap $4.20T), while Trade Desk Inc trades at $14.48 (market cap $6.34B). The key difference: Alphabet Inc Class A is far larger — about 662.5× Trade Desk Inc's market cap, and Alphabet Inc Class A pays a 0.26% dividend while Trade Desk Inc pays none. Which is the better fit depends on your goals.
| GOOGL | TTD | |
|---|---|---|
Market Cap | $4.20T | $6.34B |
Sector | Media | Technology |
52-Week High | $402.62 | $55.36 |
52-Week Low | $199.32 | $13.39 |
Enterprise Value | $4.08T | $5.29B |
Dividend Yield | 0.26% | — |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Alphabet (GOOGL) trades at $343.54, down 0.08% on the day, with a bearish technical signal despite strong fundamental performance. The company reported robust earnings beats in recent quarters, with Q2 2026 EPS of $9.11 significantly exceeding expectations of $2.87. Revenue growth accelerated to $402.84 billion in 2025, while net income surged to $132.17 billion, driving a profit margin expansion to 32.8%. Recent corporate actions include dividend payments of $0.22 per share, with the next payment scheduled for September 14, 2026.
Alphabet presents a compelling investment case with strong earnings momentum, AI leadership, and solid cash flow generation. However, the stock faces technical headwinds and competitive pressures in digital advertising. Analyst consensus remains overwhelmingly bullish with an 85% buy rating and $426.28 price target, representing 24% upside potential. Key risks include antitrust scrutiny and market rotation away from tech stocks.
The Trade Desk (TTD) trades at $14.56, down 7.37% amid bearish technical signals and recent earnings disappointments. Revenue growth has slowed to 3% in Q2 2026, with Q3 guidance projecting a 12% decline. The stock faces execution gaps and macro pressure, though valuation metrics appear attractive at current levels with a P/E of 16.06 and EV/EBITDA of 7.42.
While TTD maintains strong profitability margins and analyst consensus leans slightly bullish (49% buy ratings), near-term risks from weak guidance and competitive pressures outweigh potential upside. The stock's 90% decline from all-time highs presents a high-risk turnaround opportunity for patient investors willing to weather execution challenges.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About Alphabet Inc Class A
Alphabet, the parent company of Google, earns nearly 90% of its revenue from Google services, mainly through advertising. Other revenue comes from subscriptions (YouTube TV, YouTube Music), platform sales (Play Store purchases), and devices (Pixel, Chromebooks, Chromecast). Google Cloud contributes around 10%, while investments in self-driving cars (Waymo), health (Verily), and internet access (Google Fiber) make up the rest.
Read more on GOOGL →About Trade Desk Inc
The Trade Desk Inc is engaged in providing a technology platform for ad buyers. Through its cloud-based platform ad buyers can create, manage, and optimize data-driven digital advertising campaigns across ad formats and channels, including display, video, audio, in-app, native and social, on a multitude of devices. Its products include Data Management Platform, Cross-Device Targeting, Video Advertising, Mobile Advertising, and others.
Read more on TTD →
