Compare Google Inc (GOOG) vs VF Corp (VFC) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Google Inc vs VF Corp — how do they compare? Google Inc trades at $344.79 (market cap $4.36T), while VF Corp trades at $14.78 (market cap $5.86B). The key difference: Google Inc is far larger — about 744× VF Corp's market cap, and VF Corp pays the higher dividend (2.42%). Which is the better fit depends on your goals.
| GOOG | VFC | |
|---|---|---|
Market Cap | $4.36T | $5.86B |
Volume | 1,511,127 | — |
Sector | Technology | Consumer Cyclical |
52-Week High | $399.06 | $21.55 |
52-Week Low | $200.19 | $12.21 |
Enterprise Value | $4.25T | $10.14B |
Dividend Yield | 0.25% | 2.42% |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Alphabet (GOOG) trades at $353.47, down 0.88% today, with a bullish technical outlook supported by moving averages and strong support at $352. The company shows robust fundamentals, with 2025 revenue of $402.84B and net income of $132.17B, alongside consecutive earnings beats in recent quarters. Recent news highlights aggressive AI investments and cloud growth, while analyst sentiment remains overwhelmingly positive.
The outlook for GOOG is favorable, driven by AI expansion and cloud revenue growth, with a consensus price target of $431.67 implying significant upside. Risks include high capital expenditures, competitive pressures, and regulatory scrutiny, but strong cash flow and profitability metrics support a bullish investment case for long-term investors.
VFC trades at $14.99, up 1.63% on the day, with a bearish technical signal and mixed earnings. Recent Q1 2027 results missed EPS estimates, though revenue exceeded expectations. The company faces challenges with Vans brand performance and a CFO transition, but maintains a raised fiscal 2027 sales outlook. Cash flow trends show improvement in 2026, with net cash flow turning positive.
Outlook remains cautious due to weak consumer sentiment and brand-specific headwinds, but deleveraging progress and margin gains offer potential upside. Risks include persistent Vans drag and macro pressures. Analyst consensus is Hold with a $17.44 price target, suggesting modest upside from current levels.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About Google Inc
Alphabet Inc. operates as a holding company. The Company, through its subsidiaries, provides web-based search, advertisements, maps, software applications, mobile operating systems, consumer content, enterprise solutions, commerce, and hardware products.
Read more on GOOG →About VF Corp
VF designs, produces, and distributes branded apparel and accessories. Its largest apparel categories include action sports, outdoor, and workwear. Its portfolio of about a dozen brands includes Vans, The North Face, Timberland, Supreme, and Dickies. VF markets its products in the Americas, Europe, and Asia-Pacific through wholesale sales to retailers, e-commerce, and branded stores owned by the company and partners. The company has grown through multiple acquisitions and traces its roots to 1899.
Read more on VFC →
