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Compare Google Inc (GOOG) vs United Parcel Service Inc (UPS) Price & Performance

Google IncTrade
United Parcel Service IncTrade

Price performance (Past 24H)

Key statistics

Google Inc vs United Parcel Service Inc — how do they compare? Google Inc trades at $346.88 (market cap $4.27T), while United Parcel Service Inc trades at $94.37 (market cap $78.52B). The key difference: Google Inc is far larger — about 54.4× United Parcel Service Inc's market cap, and United Parcel Service Inc pays the higher dividend (7.11%). Which is the better fit depends on your goals — on Pluang, investors hold Google Inc for 137 Days and United Parcel Service Inc for 141 Days on average.

GOOGUPS
Market Cap
$4.27T$78.52B
Volume
11,294,4775,159,366
Sector
MediaIndustrials
52-Week High
$399.06$120.00
52-Week Low
$237.49$82.87
Typical Hold Time
137 Days141 Days
Enterprise Value
$4.16T$102.54B
Dividend Yield
0.25%7.11%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Google Inc

Alphabet (GOOG) trades at $344.86, up 0.08% on the day, with a bullish technical signal from moving averages and strong analyst support. Recent earnings have consistently beaten expectations, with Q2 2026 EPS of $9.11 versus $2.87 expected. Revenue growth remains robust, climbing to $402.84 billion in 2025, while profitability metrics like a 54.77% net income margin and 49.55% ROE highlight operational efficiency.

The stock offers significant upside to the consensus price target of $431.41, but risks include rising capital expenditures leading to negative free cash flow projections and ongoing securities litigation. Investor sentiment is positive due to AI-driven cloud growth, though regulatory scrutiny and competitive pressures persist.

United Parcel Service Inc

UPS trades at $94.11, up 1.07% with bearish technical signals but strong fundamentals including a 17.15 P/E ratio and 29.66% ROE. The company has beaten earnings estimates for three consecutive quarters, though revenue has declined from $100.3B in 2022 to $88.7B in 2025. Recent developments include the UPS Secure Commerce platform launch and TikTok Shop partnership, while analysts maintain a $118.67 consensus price target despite near-term margin pressures.

UPS presents a value opportunity with attractive valuation metrics and consistent earnings beats, though declining revenue and competitive pressures from Amazon pose challenges. The 7% dividend yield provides income support, but investors should monitor domestic package volume trends and margin sustainability given recent analyst downgrades and bearish technical indicators.

Returns comparison

Trailing returns across standard periods

Investor sentiment on Pluang

What Pluang investors did over the last 30 days

GOOG
17% Buy83% Sell
Avg holding period · 137 Days
UPS
1% Buy99% Sell
Avg holding period · 141 Days

Top news

Latest headlines on both assets

About Google Inc

Alphabet Inc. operates as a holding company. The Company, through its subsidiaries, provides web-based search, advertisements, maps, software applications, mobile operating systems, consumer content, enterprise solutions, commerce, and hardware products.

Read more on GOOG →

About United Parcel Service Inc

United Parcel Service, Inc. (UPS) delivers packages and documents throughout the United States and in other countries and territories. The Company also provides global supply chain services and less-than-truckload transportation, primarily in the US UPS's business consists of integrated air and ground pick-up and delivery network

Read more on UPS →