Compare Google Inc (GOOG) vs International Flavors & Fragrances Inc. Common Stock (IFF) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Google Inc vs International Flavors & Fragrances Inc. Common Stock — how do they compare? Google Inc trades at $347.37 (market cap $4.27T), while International Flavors & Fragrances Inc. Common Stock trades at $84.65 (market cap $21.46B). The key difference: Google Inc is far larger — about 199× International Flavors & Fragrances Inc. Common Stock's market cap, and International Flavors & Fragrances Inc. Common Stock pays the higher dividend (1.9%). Which is the better fit depends on your goals — on Pluang, investors hold Google Inc for 137 Days and International Flavors & Fragrances Inc. Common Stock for 0 Days on average.
| GOOG | IFF | |
|---|---|---|
Market Cap | $4.27T | $21.46B |
Volume | 11,294,477 | 2,398,781 |
Sector | Media | Basic Materials |
52-Week High | $399.06 | $88.07 |
52-Week Low | $237.49 | $59.55 |
Typical Hold Time | 137 Days | 0 Days |
Enterprise Value | $4.16T | $27.13B |
Dividend Yield | 0.25% | 1.9% |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Alphabet (GOOG) trades at $347.37, up 0.81% today, with a bullish technical signal and strong fundamentals. The stock has consistently beaten earnings estimates in recent quarters, with Q2 2026 EPS of $9.11 significantly exceeding expectations. Revenue growth remains robust, rising from $282.8B in 2022 to $402.84B in 2025. Analyst consensus is overwhelmingly positive, with 87% recommending Buy and a price target of $435.24.
The outlook is favorable given earnings momentum and AI-driven cloud expansion, but risks include high capital expenditures leading to negative free cash flow projections and ongoing securities litigation. The stock offers substantial upside to the consensus target, though investors should weigh growth prospects against spending pressures and legal overhangs.
No Aura AI signal available yet.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About Google Inc
Alphabet Inc. operates as a holding company. The Company, through its subsidiaries, provides web-based search, advertisements, maps, software applications, mobile operating systems, consumer content, enterprise solutions, commerce, and hardware products.
Read more on GOOG →About International Flavors & Fragrances Inc. Common Stock
International Flavors & Fragrances develops ingredients and solutions used in food, beverages, personal care, home care, health, and biosciences applications. Its portfolio includes flavors, fragrances, cultures, enzymes, and nutrition ingredients.
Read more on IFF →
