General Motors Company vs Banco Santander SA — how do they compare? General Motors Company trades at $77.58 (market cap $70.01B), while Banco Santander SA trades at $13.6 (market cap $195.14B). The key difference: Banco Santander SA is far larger — about 2.8× General Motors Company's market cap, and Banco Santander SA pays the higher dividend (2.01%). Which is the better fit depends on your goals.
| GM | SAN | |
|---|---|---|
Market Cap | $70.01B | $195.14B |
Sector | Consumer Cyclical | Financials |
52-Week High | $86.38 | $14.37 |
52-Week Low | $48.89 | $8.40 |
Enterprise Value | $173.34B | — |
Dividend Yield | 0.93% | 2.01% |
Signals from Pluang's Aura AI — not financial advice
General Motors (GM) trades at $76.87, up 0.2% daily, with a neutral technical signal. The company shows strong operational cash flow of $26.87B in 2025 and has beaten earnings estimates for three consecutive quarters. Valuation metrics appear attractive with P/S of 0.4 and P/B of 1.12, while analyst consensus remains bullish with a $102 price target representing 33% upside potential.
GM presents a value opportunity with depressed valuation multiples despite recent earnings beats and solid cash generation. Key risks include declining profit margins (1.38% net margin in 2025), competitive pressures in the EV transition, and elevated debt levels. The stock's appeal hinges on margin stabilization and successful execution of strategic initiatives amid industry headwinds.
Banco Santander (SAN) trades at $13.63, showing modest daily movement with a neutral technical outlook. The bank maintains solid profitability with a 26.72% net income margin and 16.18% ROE, though recent earnings have been mixed with two misses and one beat in the last four quarters. Recent strategic moves include the $12.2 billion Webster Bank acquisition (OCC approved June 2026) and TSB integration, positioning for growth in key markets. Cash flow trends show challenges with negative operating cash flow in 2024-2025, while analyst consensus remains bullish with 64% buy ratings.
SAN presents a value opportunity with reasonable valuation (P/E 13.73, P/B 1.64) and 64% analyst buy consensus, supported by strategic acquisitions and AI-driven efficiency targets. Key risks include negative cash flow trends, regulatory scrutiny in Spain's mortgage market (Reuters June 2026), and integration challenges from recent acquisitions. The bank's focus on operational transformation and capital return targets (doubling cash DPS by 2028) provides potential upside if execution improves cash generation.
Trailing returns across standard periods
General Motors Co. emerged from the bankruptcy of General Motors Corp. (old GM) in July 2009. GM has eight brands and operates under four segments: GM North America, GM International, Cruise, and GM Financial. The United States now has four brands instead of eight under old GM. The company lost its U.S. market share leader crown in 2021 with share down 280 basis points to 14.6%, but we expect GM to reclaim the top spot in 2022 as 2021 suffered from the chip shortage. GM Financial became the company's captive finance arm in October 2010 via the purchase of AmeriCredit.
Read more on GM →Santander's focus is on retail and commercial banking. Latin America is geographically the largest operation, with Brazil by far the largest. Its continental European business is still mainly Iberian. Santander's U.K. presence is the result of the acquisition of building society Abbey. In the U.S., Santander operates a vehicle finance business and a regional bank focused on the Northeastern states.
Read more on SAN →