Compare General Mills, Inc. (GIS) vs Tractor Supply Co (TSCO) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
General Mills, Inc. vs Tractor Supply Co — how do they compare? General Mills, Inc. trades at $38.91 (market cap $19.46B), while Tractor Supply Co trades at $30.86 (market cap $15.82B). The key difference: General Mills, Inc. is the larger of the two by market cap, and General Mills, Inc. pays the higher dividend (6.69%). Which is the better fit depends on your goals.
| GIS | TSCO | |
|---|---|---|
Market Cap | $19.46B | $15.82B |
Sector | Consumer Staples | Consumer Cyclical |
52-Week High | $51.27 | $62.65 |
52-Week Low | $32.17 | $29.14 |
Enterprise Value | $32.95B | $22.01B |
Dividend Yield | 6.69% | 3.18% |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
General Mills (GIS) trades at $38.95, up 6.83% in the last session, with a bullish technical signal from moving averages. The stock shows mixed earnings performance, beating estimates in Q3 2025 and Q2 2026 but missing in Q4 2025. Revenue declined to $19.49B in 2025, with net income margin turning negative at -0.48% for 2026. Recent news highlights partnerships in regenerative agriculture and cost-saving initiatives targeting $3 billion by 2030 to support margins amid soft demand.
The outlook is cautious; while valuation appears attractive with a P/E of 9.23, weak sales and profit pressure pose risks. Analyst consensus is mixed with 22.22% buy ratings, but the average price target of $36.14 suggests limited upside. Key risks include competitive pressures and macroeconomic headwinds affecting consumer spending.
TSCO trades at $30.93, up 1.24% on the day, with a bearish technical signal from moving averages but neutral oscillators. The company reported $15.52B revenue in 2025, with net income of $1.10B and a 6.91% net margin. Recent earnings showed a mix of beats and misses, with Q2 2026 results pending. Analyst consensus is a $39.14 price target, with 48% buy ratings. Recent news highlights partnerships like the Instacart delivery deal and digital inclusion efforts with Starlink.
The outlook for TSCO is cautiously optimistic, supported by a reasonable P/E of 14.86 and strong ROE of 45.5%, but risks include recent earnings misses and consumer spending pressures. Upside potential exists if Q2 2026 earnings beat expectations, though bearish technical trends and competitive retail dynamics warrant monitoring.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About General Mills, Inc.
General Mills is a leading global packaged food company that produces snacks, cereal, convenient meals, yogurt, dough, baking mixes and ingredients, pet food, and superpremium ice cream. Its largest brands are Nature Valley, Cheerios, Old El Paso, Yoplait, Pillsbury, Betty Crocker, BLUE, and Haagen-Dazs. In fiscal 2022, 77% of its revenue was derived from the United States, although the company also operates in Canada, Europe, Australia, Asia, and Latin America. While most of General Mills' products are sold through retail stores to consumers, the company also sells products into the food-service channel and the commercial baking industry.
Read more on GIS →About Tractor Supply Co
Tractor Supply is the largest operator of retail farm and ranch stores in the United States. The company targets recreational farmers and ranchers and has little exposure to commercial and industrial farm operations. Currently, the company operates 2,016 of its namesake banners in 49 states and 178 Petsense stores. Stores are typically located in towns outside of urban areas and in rural communities. In fiscal 2021, revenue consisted primarily of livestock and pet (47%), hardware, tools, and truck (21%), and seasonal gift and toy (21%).
Read more on TSCO →
