Graham Holdings Company Common Stock vs Yum! Brands, Inc. — how do they compare? Graham Holdings Company Common Stock trades at $1,186.01 (market cap $5.02B), while Yum! Brands, Inc. trades at $148.5 (market cap $40.03B). The key difference: Yum! Brands, Inc. is far larger — about 8× Graham Holdings Company Common Stock's market cap, and Yum! Brands, Inc. pays the higher dividend (2.05%). Which is the better fit depends on your goals — on Pluang, investors hold Graham Holdings Company Common Stock for 0 Days and Yum! Brands, Inc. for 133 Days on average.
| GHC | YUM | |
|---|---|---|
Market Cap | $5.02B | $40.03B |
Volume | 21,118 | 2,743,207 |
Sector | Industrials | Consumer Cyclical |
52-Week High | $1.23K | $168.16 |
52-Week Low | $949.84 | $135.77 |
Typical Hold Time | 0 Days | 133 Days |
Enterprise Value | $5.12B | $51.63B |
Dividend Yield | 0.63% | 2.05% |
Signals from Pluang's Aura AI — not financial advice
No Aura AI signal available yet.
YUM Brands trades at $147.06, up 0.21% with a bullish technical signal. The company shows strong fundamentals with 2025 revenue of $8.21B and net income of $1.56B, though Q4 2025 EPS missed expectations. Recent developments include the sale of Pizza Hut for approximately $1.5B and the launch of KFC's Open House concept. Analyst consensus is mixed with 39% buy ratings and a $170.44 price target, representing 16% upside potential from current levels.
YUM presents a compelling opportunity with improving cash flows and strategic brand focus, but faces risks from high debt levels and competitive pressures. The stock's current valuation appears reasonable with a P/E of 18.52, while technical indicators suggest near-term support at $145 with resistance at $148.
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Graham Holdings Company is a diversified holding company with operations spanning education services (Kaplan), television broadcasting (Graham Media Group), healthcare services, and manufacturing, among other businesses; it was formerly known as The Washington Post Company.
Read more on GHC →Yum Brands is a U.S.-based restaurant operator featuring a portfolio of four brands: KFC (26,930 global units), Pizza Hut (18,380 units), Taco Bell (7,790 units), and The Habit Burger (310 units) at year-end 2021. With $58 billion in 2021 systemwide sales, the firm is the second-largest restaurant company in the world, behind McDonald's ($112.5 billion) but ahead of Restaurant Brands International ($36 billion) and Starbucks ($25 billion). Yum is 98% franchised, with the largest franchisee, Yum China, created via a 2016 spinoff transaction (after which Yum China agreed to pay 3% royalties to Yum Brands in perpetuity). Yum is the newest evolution of Tricon Brands, formerly a division of PepsiCo, and generates the bulk of its revenue from franchise royalties and marketing contributions.
Read more on YUM →