Fortinet Inc vs Tractor Supply Co — how do they compare? Fortinet Inc trades at $189.83 (market cap $138.88B), while Tractor Supply Co trades at $33.5 (market cap $16.94B). The key difference: Fortinet Inc is far larger — about 8.2× Tractor Supply Co's market cap, and Tractor Supply Co pays a 2.95% dividend while Fortinet Inc pays none. Which is the better fit depends on your goals — on Pluang, investors hold Fortinet Inc for 72 Days and Tractor Supply Co for 88 Days on average.
| FTNT | TSCO | |
|---|---|---|
Market Cap | $138.88B | $16.94B |
Volume | 3,857,161 | 10,333,598 |
Sector | Technology | Consumer Cyclical |
52-Week High | $191.27 | $56.37 |
52-Week Low | $75.23 | $29.14 |
Typical Hold Time | 72 Days | 88 Days |
Enterprise Value | $135.30B | $23.26B |
Dividend Yield | — | 2.95% |
Signals from Pluang's Aura AI — not financial advice
Fortinet (FTNT) trades at $189.10, down 1.13% today but remains near recent highs with strong technical momentum. The cybersecurity leader demonstrates robust fundamentals with 28.17% net margins and consistent earnings beats, though valuation ratios appear elevated (P/E 66.88, P/S 18.81). Recent news highlights AI security demand driving platform growth, with the company scheduled to report Q3 2026 results on October 28.
Fortinet presents growth potential through cybersecurity market leadership and AI-driven demand, but faces valuation concerns and competitive pressures. The stock's technical strength and fundamental execution support upside, though high multiples require sustained growth to justify current levels. Key risks include execution missteps and market volatility amid elevated expectations.
TSCO trades at $33.48, up 3.69% today, with a bullish technical signal from moving averages. The company reported revenue of $15.52B for 2025, with a net income margin of 6.42%, though recent quarters have seen earnings misses. Analyst consensus is a Buy with a $37.00 price target, and the company maintains a 17-year dividend growth streak, with a recent dividend declared for September 2026.
The outlook is mixed; strong fundamentals and dividend history support long-term value, but near-term risks include earnings misses and competitive pressures. The stock offers potential upside to the consensus target, but investors should weigh execution risks against the company's solid market position.
Trailing returns across standard periods
What Pluang investors did over the last 30 days
Latest headlines on both assets
Fortinet is a cybersecurity vendor that sells products, support, and services to small and midsize businesses, enterprises, and government entities. Its products include unified threat management appliances, firewalls, network security, and its security platform, Security Fabric. Services revenue is primarily from FortiGuard security subscriptions and FortiCare technical support. At the end of 2021, products were 38% of revenue and services were 62% of sales. The California-based company sells products worldwide.
Read more on FTNT →Tractor Supply is the largest operator of retail farm and ranch stores in the United States. The company targets recreational farmers and ranchers and has little exposure to commercial and industrial farm operations. Currently, the company operates 2,016 of its namesake banners in 49 states and 178 Petsense stores. Stores are typically located in towns outside of urban areas and in rural communities. In fiscal 2021, revenue consisted primarily of livestock and pet (47%), hardware, tools, and truck (21%), and seasonal gift and toy (21%).
Read more on TSCO →