Fortinet Inc vs PubMatic Inc — how do they compare? Fortinet Inc trades at $194.6 (market cap $138.75B), while PubMatic Inc trades at $18.67 (market cap $850.88M). The key difference: Fortinet Inc is far larger — about 163.1× PubMatic Inc's market cap, and PubMatic Inc is more actively traded (997,698 versus 2,956,908). Which is the better fit depends on your goals — on Pluang, investors hold Fortinet Inc for 72 Days and PubMatic Inc for 40 Days on average.
| FTNT | PUBM | |
|---|---|---|
Market Cap | $138.75B | $850.88M |
Volume | 2,956,908 | 997,698 |
Sector | Technology | Technology |
52-Week High | $191.27 | $19.18 |
52-Week Low | $75.23 | $6.28 |
Typical Hold Time | 72 Days | 40 Days |
Enterprise Value | $135.17B | $754.01M |
Signals from Pluang's Aura AI — not financial advice
Fortinet (FTNT) trades at $193.44, up 2.2% today and near its 52-week high, with strong technical momentum and bullish moving average signals. The company demonstrates robust fundamentals with revenue growing from $4.4B in 2022 to $6.8B in 2025, maintaining high profit margins above 28%. Recent quarterly earnings have consistently beaten expectations, and the company is positioned to benefit from AI-driven cybersecurity demand.
The outlook remains positive with raised 2026 guidance and strong platform adoption, though elevated valuation ratios (P/E 66.82, P/S 18.79) present risks. Analyst consensus is mixed with 42% buy ratings but a price target below current levels. Key risks include competitive pressures and execution challenges in maintaining growth momentum.
PubMatic (PUBM) trades at $18.72, up 0.81% with bullish technical signals from moving averages. The company shows mixed fundamentals with strong revenue growth but negative profitability metrics, including a -4.66% net margin. Recent Q2 2026 earnings beat expectations with -$0.03 EPS versus -$0.18 expected, while analyst consensus remains strongly positive with 11 buy ratings and a $19.89 price target. Operating cash flow improved to $81M in 2025, supporting business stability.
The outlook suggests potential upside near analyst targets, though profitability challenges and CFO transition pose risks. Revenue growth in mobile app and CTV segments provides catalysts, while high P/E of 132 indicates premium valuation. Investment opportunity exists for growth-focused investors tolerant of current losses, with sentiment supported by AI-driven ad tech adoption.
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Fortinet is a cybersecurity vendor that sells products, support, and services to small and midsize businesses, enterprises, and government entities. Its products include unified threat management appliances, firewalls, network security, and its security platform, Security Fabric. Services revenue is primarily from FortiGuard security subscriptions and FortiCare technical support. At the end of 2021, products were 38% of revenue and services were 62% of sales. The California-based company sells products worldwide.
Read more on FTNT →PubMatic Inc is engaged in the digital advertising business. The company provides a specialized cloud infrastructure platform that enables real-time programmatic advertising transactions. The platform helps independent app developers and publishers to control and maximize their digital advertising businesses.
Read more on PUBM →