National Beverage Corp. vs Upstart Holdings Inc — how do they compare? National Beverage Corp. trades at $31.86 (market cap $2.89B), while Upstart Holdings Inc trades at $30.9 (market cap $3.02B). The key difference: National Beverage Corp. and Upstart Holdings Inc are close in size by market cap. Which is the better fit depends on your goals.
| FIZZ | UPST | |
|---|---|---|
Market Cap | $2.89B | $3.02B |
Sector | Consumer Cyclical | Financials |
52-Week High | $47.69 | $84.13 |
52-Week Low | $30.85 | $24.22 |
Enterprise Value | $2.60B | — |
Signals from Pluang's Aura AI — not financial advice
FIZZ trades at $31.47, up 1.78% today, but faces bearish technical signals with three consecutive earnings misses. The company maintains solid profitability with 15.56% net margins and 34.03% ROE, though revenue growth has stalled at $1.2B annually. Recent news highlights a $3.25 special dividend announcement but also concerns about LaCroix brand decline and muted growth prospects.
The outlook remains cautious with analyst sentiment skewed bearish (50% sell ratings) and technical indicators pointing downward. While the dividend provides shareholder return, fundamental challenges including competitive pressures and stagnant revenue create headwinds for meaningful price appreciation in the near term.
Upstart Holdings (UPST) trades at $30.86, down 2.71% today, with a bearish technical signal from moving averages but oversold RSI conditions. The company reported a return to profitability in 2025 with $1.02B revenue and $53.60M net income, though recent Q1 2026 earnings missed expectations. Analyst sentiment is divided with a $42.00 consensus price target, while cash flow trends show improved but still negative operational cash generation.
UPST presents a high-risk, high-reward opportunity with strong AI lending growth potential but faces execution risks and margin pressure. The stock's current valuation at 77x P/E demands flawless execution of expansion into auto and home loans. Near-term performance hinges on Q2 2026 results due August 4, 2026, with investors watching for sustained profitability and funding stability.
Trailing returns across standard periods
Latest headlines on both assets
National Beverage Corp is one of the top 10 non-alcoholic beverage companies in the U.S. Its portfolio skews toward functional drinks (that is those purporting to offer health benefits) and is anchored by the popular LaCroix sparkling water trademark. Other offerings include Rip It energy drinks, Everfresh juices, and soda brands like Shasta and Faygo. The firm controls most of its production and distribution apparatus, with very little outsourcing. In terms of go-to-market, it uses warehouse distribution for big-box retailers, direct-store-delivery for convenience stores and other small outlets, and food-service distributors for the food-service channel (schools, hospitals, restaurants). It is controlled by chairman and CEO Nick Caporella, who owns over 73% of the common stock.
Read more on FIZZ →Upstart Holdings Inc provides credit services. The company provides a proprietary, cloud-based, artificial intelligence lending platform. The platform aggregates consumer demand for loans and connects it to the network of Upstart AI-enabled bank partners. The revenue of the company is primarily comprised of fees paid by banks.
Read more on UPST →