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Compare Firy Inc. (FIRY) vs Zeta Global Holdings Corp (ZETA) Price & Performance

Zeta Global Holdings CorpTrade

Price performance (Past 24H)

Key statistics

Firy Inc. vs Zeta Global Holdings Corp — how do they compare? Firy Inc. trades at $12.25 (market cap $199.80M), while Zeta Global Holdings Corp trades at $33.71 (market cap $8.29B). The key difference: Zeta Global Holdings Corp is far larger — about 41.5× Firy Inc.'s market cap, and Firy Inc. is more actively traded (92,993 versus 7,156,795). Which is the better fit depends on your goals — on Pluang, investors hold Firy Inc. for 13 Days and Zeta Global Holdings Corp for 18 Days on average.

FIRYZETA
Market Cap
$199.80M$8.29B
Volume
92,9937,156,795
Sector
TechnologyTechnology
52-Week High
$13.10$33.74
52-Week Low
$2.28$14.55
Typical Hold Time
13 Days18 Days
Enterprise Value
$168.40M$8.18B

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Firy Inc.

FIRY (formerly Skillz Inc.) trades at $11.85, down 5.05% today, with a bullish technical signal from moving averages despite negative fundamental metrics. The company reported Q2 2026 revenue of $31.0 million but missed EPS expectations with a net loss. Recent developments include a $719 million legal victory against Papaya Gaming and the appointment of Marc Lasry to the board, though cash burn remains elevated at -$86.41M for 2025.

The outlook remains challenged by persistent losses and negative margins, but potential collection of the legal judgment could provide significant upside. Risks include execution on cost controls and uncertainty around Papaya Gaming debt settlement. Analyst sentiment is mixed with 20% buy ratings amid high volatility.

Zeta Global Holdings Corp

ZETA trades at $33.74, showing strong technical momentum with a bullish moving average signal and trading near resistance at $34. The company demonstrates solid revenue growth with Q2 2026 revenue reaching $1.6B and has beaten earnings estimates for three consecutive quarters. Recent expansion into the UK market and AI platform adoption are driving investor optimism, though negative net margins and high valuation multiples warrant caution.

ZETA presents a growth opportunity with strong analyst support (75% buy ratings) and AI-driven business expansion, but faces execution risks from negative profitability and elevated valuation metrics. The stock's current price above the $32.40 consensus target suggests near-term consolidation potential amid ongoing business transformation efforts.

Returns comparison

Trailing returns across standard periods

Investor sentiment on Pluang

What Pluang investors did over the last 30 days

FIRY
0% Buy100% Sell
Avg holding period · 13 Days
ZETA
68% Buy32% Sell
Avg holding period · 18 Days

About Firy Inc.

Firy Inc. operates a mobile gaming platform in the United States, Israel, China, Malta, Hong Kong, Cyprus, and other international markets. The company operates through two segments: Skillz and RZR. Its Skillz platform enables game developers to monetize their content by integrating real-money tournaments, virtual prizes, and social competition features directly into multiplayer games.

Read more on FIRY →

About Zeta Global Holdings Corp

Zeta Global is a leading data-driven marketing technology company that provides an omnichannel AI Marketing Cloud. By leveraging a proprietary data cloud of over 2.4 billion deterministic identities, it enables enterprise brands to acquire, grow, and retain customers through predictive intelligence and automated, agentic workflows.

Read more on ZETA →