Firy Inc. vs ProShares UltraPro QQQ ETF — how do they compare? Firy Inc. trades at $12.05 (market cap $199.80M), while ProShares UltraPro QQQ ETF trades at $81.03 (market cap $38.74B). The key difference: ProShares UltraPro QQQ ETF is far larger — about 193.9× Firy Inc.'s market cap, and Firy Inc. is more actively traded (92,993 versus 65,384,797). Which is the better fit depends on your goals — on Pluang, investors hold Firy Inc. for 13 Days and ProShares UltraPro QQQ ETF for 24 Days on average.
| FIRY | TQQQ | |
|---|---|---|
Market Cap | $199.80M | $38.74B |
Volume | 92,993 | 65,384,797 |
Sector | Technology | Leveraged / Inverse |
52-Week High | $13.10 | $87.22 |
52-Week Low | $2.28 | $37.89 |
Typical Hold Time | 13 Days | 24 Days |
Enterprise Value | $168.40M | — |
Signals from Pluang's Aura AI — not financial advice
FIRY trades at $12.18, up 2.78% today, with a bullish technical signal from moving averages. The company reported Q2 2026 revenue of $31.0 million but missed EPS expectations with a net loss. Despite a high gross margin of 87.76%, profitability remains challenged with negative net income margin and ROE. Recent developments include a $719 million legal victory and board appointment of Marc Lasry.
The outlook remains cautious due to persistent cash burn and negative earnings, though the legal win provides potential upside. Investment opportunity hinges on successful monetization of legal claims and operational turnaround. Key risks include ongoing cash flow deficits, competitive pressures, and uncertainty around debt collection from Papaya Gaming.
TQQQ trades at $80.67, down 3.5% in the last session amid mixed technical signals. The ETF maintains a bullish overall technical rating with strong moving average support but faces neutral oscillators. Recent news highlights significant hidden costs beyond the stated 0.82% expense ratio, including financing charges that impact returns. Institutional activity shows mixed positioning with some firms reducing stakes while others add exposure.
Outlook remains volatile given TQQQ's 3x leveraged structure, which amplifies both gains and losses. The ETF faces headwinds from volatility decay and hidden costs, though AI-driven tech growth provides underlying support. Key risks include amplified drawdowns during market corrections and structural costs that erode long-term performance versus the underlying index.
Trailing returns across standard periods
What Pluang investors did over the last 30 days
Firy Inc. operates a mobile gaming platform in the United States, Israel, China, Malta, Hong Kong, Cyprus, and other international markets. The company operates through two segments: Skillz and RZR. Its Skillz platform enables game developers to monetize their content by integrating real-money tournaments, virtual prizes, and social competition features directly into multiplayer games.
Read more on FIRY →TQQQ is a leveraged ETF that seeks daily investment results, before fees and expenses, that correspond to three times (3x) the daily performance of the Nasdaq-100 Index. It is one of the most liquid and actively traded instruments in the market, designed for sophisticated traders to amplify short-term bullish exposure to large-cap non-financial growth stocks, predominantly in the technology and communication sectors.
Read more on TQQQ →