Firy Inc. vs Synchrony Financial — how do they compare? Firy Inc. trades at $8.41 (market cap $125.48M), while Synchrony Financial trades at $74.38 (market cap $24.90B). The key difference: Synchrony Financial is far larger — about 198.4× Firy Inc.'s market cap, and Synchrony Financial pays a 1.62% dividend while Firy Inc. pays none. Which is the better fit depends on your goals.
| FIRY | SYF | |
|---|---|---|
Market Cap | $125.48M | $24.90B |
Sector | Consumer Cyclical | Financials |
52-Week High | $12.45 | $88.47 |
52-Week Low | $2.28 | $63.78 |
Enterprise Value | $69.16M | — |
Dividend Yield | — | 1.62% |
Signals from Pluang's Aura AI — not financial advice
FIRY (formerly Skillz Inc.) trades at $8.04, down 4.74% today, amid mixed technical signals with a bullish overall trend but neutral oscillators. The company recently rebranded and reported Q1 2026 results showing revenue growth to $104.5M but persistent losses with a net margin of -57.48%. Cash flow remains negative at -$86.41M for 2025, though operating losses have narrowed from 2022 peaks.
Outlook is cautious; while technicals suggest near-term support at $8, fundamental challenges include deep losses and negative cash flow. Analyst sentiment is mixed with 60% hold ratings. Key risks are profitability timeline and competitive pressure, but rebranding and legal victories may support long-term turnaround if execution improves.
Synchrony Financial (SYF) trades at $74.11, up 0.58% with strong fundamentals including a 7.66 P/E ratio and 24.06% net income margin. The stock shows bearish technical signals despite three consecutive earnings beats, with Q2 2026 results expected on July 21. Recent corporate developments include executive leadership changes and new digital partnerships, while analyst consensus remains strongly bullish with a $86.38 price target.
SYF presents value opportunity with attractive valuation metrics and consistent earnings performance, though technical indicators suggest near-term pressure. Key risks include credit quality sensitivity to economic conditions and competitive pressures in consumer lending. The 16% upside to consensus target and zero sell ratings support the bullish analyst sentiment despite current technical weakness.
Trailing returns across standard periods
Latest headlines on both assets
Firy Inc. operates a mobile gaming platform in the United States, Israel, China, Malta, Hong Kong, Cyprus, and other international markets. The company operates through two segments: Skillz and RZR. Its Skillz platform enables game developers to monetize their content by integrating real-money tournaments, virtual prizes, and social competition features directly into multiplayer games.
Read more on FIRY →Synchrony Financial is a premier consumer financial services company and the largest provider of private-label credit cards in the United States. Spun off from GE Capital in 2014, it operates through a unique B2B2C model, embedding its financing products within the ecosystems of major partners like Amazon, Lowe’s, and PayPal. Synchrony leverages deep data analytics and a diverse multi-platform strategy—spanning retail, health, and auto—to drive customer loyalty and provide specialized credit solutions at the point of sale.
Read more on SYF →