Firy Inc. vs ProShares Ultra QQQ ETF — how do they compare? Firy Inc. trades at $12.04 (market cap $199.80M), while ProShares Ultra QQQ ETF trades at $98.22 (market cap $15.38B). The key difference: ProShares Ultra QQQ ETF is far larger — about 77× Firy Inc.'s market cap, and Firy Inc. is more actively traded (92,993 versus 4,844,085). Which is the better fit depends on your goals — on Pluang, investors hold Firy Inc. for 13 Days and ProShares Ultra QQQ ETF for 37 Days on average.
| FIRY | QLD | |
|---|---|---|
Market Cap | $199.80M | $15.38B |
Volume | 92,993 | 4,844,085 |
Sector | Technology | Leveraged / Inverse |
52-Week High | $13.10 | $100.77 |
52-Week Low | $2.28 | $57.16 |
Typical Hold Time | 13 Days | 37 Days |
Enterprise Value | $168.40M | — |
Signals from Pluang's Aura AI — not financial advice
FIRY trades at $12.18, up 2.78% today, with a bullish technical signal from moving averages. The company reported Q2 2026 revenue of $31.0 million but missed EPS expectations with a net loss. Despite a high gross margin of 87.76%, profitability remains challenged with negative net income margin and ROE. Recent developments include a $719 million legal victory and board appointment of Marc Lasry.
The outlook remains cautious due to persistent cash burn and negative earnings, though the legal win provides potential upside. Investment opportunity hinges on successful monetization of legal claims and operational turnaround. Key risks include ongoing cash flow deficits, competitive pressures, and uncertainty around debt collection from Papaya Gaming.
QLD (ProShares Ultra QQQ ETF) trades at $98.12, down 2.11% on the day. Technical indicators show a bullish trend with moving averages supporting upside momentum while oscillators remain neutral. The ETF benefits from 2x leverage on the Nasdaq-100, providing amplified exposure to large-cap tech stocks. Recent institutional buying and media coverage highlight continued investor interest in leveraged tech exposure.
Outlook remains cautiously optimistic given the bullish technical setup and institutional accumulation, though leveraged ETFs carry elevated volatility risks during market downturns. The key opportunity lies in continued tech sector strength, while the primary risk involves amplified losses if the Nasdaq-100 declines significantly.
Trailing returns across standard periods
What Pluang investors did over the last 30 days
Firy Inc. operates a mobile gaming platform in the United States, Israel, China, Malta, Hong Kong, Cyprus, and other international markets. The company operates through two segments: Skillz and RZR. Its Skillz platform enables game developers to monetize their content by integrating real-money tournaments, virtual prizes, and social competition features directly into multiplayer games.
Read more on FIRY →QLD is a leveraged ETF that seeks daily investment results corresponding to 200% of the daily performance of the NASDAQ-100 Index. It achieves 2x leverage by investing in financial instruments such as swaps and is designed as a tactical trading tool for investors with a bullish (long) view on the NASDAQ-100. Due to the effects of compounding and leverage, the ETF is intended to be held for a single day and is not suitable for long-term investment.
Read more on QLD →