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Compare Figs Inc (FIGS) vs New York Times Co (NYT) Price & Performance

Figs IncTrade
New York Times CoTrade

Price performance (Past 24H)

Key statistics

Figs Inc vs New York Times Co — how do they compare? Figs Inc trades at $10.17 (market cap $1.66B), while New York Times Co trades at $75.41 (market cap $12.18B). The key difference: New York Times Co is far larger — about 7.3× Figs Inc's market cap, and New York Times Co pays a 1.22% dividend while Figs Inc pays none. Which is the better fit depends on your goals.

FIGSNYT
Market Cap
$1.66B$12.18B
Sector
Consumer CyclicalMedia
52-Week High
$17.12$85.86
52-Week Low
$5.81$51.43
Enterprise Value
$1.44B$11.57B
Dividend Yield
1.22%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Figs Inc

FIGS trades at $9.72, down 2.8% today, amid bearish technical signals despite recent earnings beats. Revenue grew to $631M in 2025 with a 66.6% gross margin, but net cash flow remains negative. Analyst consensus is bullish with a $19.50 price target, though technical indicators show selling pressure with RSI at neutral levels and ADX signaling a strong downtrend.

The stock presents a growth opportunity with strong fundamentals and analyst support, but faces near-term technical headwinds and margin pressures from tariffs and freight costs. Investors should weigh the 100% upside to consensus target against execution risks and persistent negative cash flow trends.

New York Times Co

The New York Times (NYT) trades at $72.98, down 2.75% today, with a neutral technical outlook and mixed analyst sentiment. Fundamentally, the company shows strong profitability with 51.12% gross margins and consistent earnings beats, though valuation multiples appear elevated. Recent news highlights legal challenges involving reporter subpoenas and ongoing copyright disputes with OpenAI.

Outlook remains cautiously optimistic with a $78 consensus price target representing 7% upside potential. Key opportunities include sustained digital subscription growth and margin expansion, while risks involve legal uncertainties and potential regulatory pressures. The stock offers defensive characteristics amid market volatility but faces near-term headwinds from legal proceedings.

Returns comparison

Trailing returns across standard periods

About Figs Inc

FIGS Inc is a healthcare apparel company. It offers more fitted scrubs for men and women made of its proprietary fabric FIONx, which provides four-way stretch and has anti-odor, anti-wrinkle, and moisture-wicking properties.

Read more on FIGS

About New York Times Co

New York Times Co is an American media company known for publishing its flagship newspaper, The New York Times. The company also operates the International New York Times newspaper, as well as digital properties such as nytimes and various smartphone applications. Circulation of The New York Times is the source of revenue for the company, followed by print and digital advertising and its paid digital-only subscription to The New York Times. The company has a daily print circulation of over 500,000 and 1,000,000 on Sundays. The source of growth for The New York Times is its digital subscription service, which has over 1,000,000 paid users.

Read more on NYT