Compare Ford Motor Company (F) vs Williams-Sonoma, Inc. (WSM) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Ford Motor Company vs Williams-Sonoma, Inc. — how do they compare? Ford Motor Company trades at $14.18 (market cap $56.50B), while Williams-Sonoma, Inc. trades at $230.42 (market cap $26.24B). The key difference: Ford Motor Company is far larger — about 2.2× Williams-Sonoma, Inc.'s market cap, and Ford Motor Company pays the higher dividend (4.23%). Which is the better fit depends on your goals.
| F | WSM | |
|---|---|---|
Market Cap | $56.50B | $26.24B |
Sector | Consumer Cyclical | Consumer Cyclical |
52-Week High | $17.44 | $240.06 |
52-Week Low | $10.82 | $165.01 |
Enterprise Value | $185.53B | $27.08B |
Dividend Yield | 4.23% | 1.36% |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Ford (F) trades at $13.93, up 0.44% on the day, with a neutral technical outlook and mixed fundamental signals. The company reported a net loss of $8.18 billion in 2025 despite revenue growth to $187.27 billion, reflecting margin pressure. Recent news highlights labor agreements, EV initiatives, and a 4%+ dividend yield. Analyst consensus is a $15.00 price target with a Hold-heavy rating distribution.
The stock presents a value opportunity with low P/E and P/S ratios, but significant risks include persistent net losses, high debt levels, and competitive pressures in the EV transition. Upside depends on execution of cost controls and successful new product launches, particularly in electric vehicles.
Williams-Sonoma (WSM) trades at $220.34, up 1.7% on the day, with a bullish technical signal from moving averages. The company demonstrates strong profitability with a 13.81% net income margin and 54.01% ROE, though revenue has been volatile. Recent earnings have consistently beaten expectations, and the company maintains active brand collaborations and dividend payments.
The outlook is mixed; strong fundamentals and earnings beats support upside, but high valuation multiples and competitive pressures pose risks. Analyst consensus is a Hold with a $215.22 price target slightly below current levels, indicating cautious optimism tempered by valuation concerns.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
About Ford Motor Company
Ford Motor Company designs, manufactures, and services cars and trucks. The Company also provides vehicle-related financing, leasing, and insurance through its subsidiary.
Read more on F →About Williams-Sonoma, Inc.
With a wide retail and direct-to-consumer presence, Williams-Sonoma is a leader in the $300 billion domestic home category, focused on expanding its exposure in the B2B, marketplace, and franchise areas. Namesake Williams-Sonoma (175 stores) offers high-end cooking essentials, while Pottery Barn (189) provides casual home accessories. Brand extensions include Pottery Barn Kids (52) and PBteen. West Elm (121) is an emerging concept for young professionals, and Rejuvenation (9) offers lighting and house parts. Williams-Sonoma also has a business-to-business team that supports projects that range from residential to large-scale commercial.
Read more on WSM →
