Compare Ford Motor Company (F) vs ServiceNow Inc (NOW) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Ford Motor Company vs ServiceNow Inc — how do they compare? Ford Motor Company trades at $13.96 (market cap $55.83B), while ServiceNow Inc trades at $127.41 (market cap $129.11B). The key difference: ServiceNow Inc is far larger — about 2.3× Ford Motor Company's market cap, and Ford Motor Company pays a 4.29% dividend while ServiceNow Inc pays none. Which is the better fit depends on your goals.
| F | NOW | |
|---|---|---|
Market Cap | $55.83B | $129.11B |
Sector | Consumer Cyclical | Technology |
52-Week High | $17.44 | $192.23 |
52-Week Low | $11.14 | $83.00 |
Enterprise Value | $187.79B | $132.90B |
Dividend Yield | 4.29% | — |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Ford (F) trades at $13.98, up 1.38% with a bullish technical signal despite mixed fundamentals. The company reported negative net income of -$8.18B in 2025 but maintains strong operating cash flow of $21.28B. Recent news highlights Ford's new $28,350 Fathom EV truck launch for 2027, targeting affordable electric vehicles while managing EV transition costs through its profitable commercial Pro segment.
Outlook remains cautious with analyst consensus at $16.00 (43% buy ratings). Key opportunities include EV expansion and dividend stability ($0.15 quarterly), while risks involve persistent net losses, high debt levels (56.49% debt-to-asset), and competitive EV market pressures. The stock offers value with low P/E (11.84) but requires monitoring of profitability turnaround.
ServiceNow (NOW) trades at $124.88, up 6.42% in the last 24 hours, reflecting strong momentum near its pivot point of $124. The stock shows bullish technical signals with moving averages supporting an uptrend, though RSI levels indicate potential overbought conditions. Fundamentally, revenue grew to $13.28 billion in 2025 with a net income margin of 11.34%, but high valuation ratios like a P/E of 78.05 suggest premium pricing. Recent news highlights AI-driven growth opportunities and conference presentations boosting investor confidence.
The outlook for NOW is positive with an analyst consensus price target of $138.26, implying ~11% upside. Key opportunities include AI integration and revenue expansion, but risks involve elevated valuations and competitive pressures. Earnings consistency remains crucial, with Q3 2026 results anticipated to validate growth trajectory.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
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Latest headlines on both assets
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About Ford Motor Company
Ford Motor Company designs, manufactures, and services cars and trucks. The Company also provides vehicle-related financing, leasing, and insurance through its subsidiary.
Read more on F →About ServiceNow Inc
ServiceNow Inc provides software solutions to structure and automate various business processes via a SaaS delivery model. The company primarily focuses on the IT function for enterprise customers. ServiceNow began with IT service management (ITSM), expanded within the IT function, and more recently directed its workflow automation logic to functional areas beyond IT, notably customer service, HR service delivery, and security operations. ServiceNow also offers an application development platform as a service (PaaS).
Read more on NOW →
