Ford Motor Company vs Hasbro, Inc. — how do they compare? Ford Motor Company trades at $14.18 (market cap $56.50B), while Hasbro, Inc. trades at $81.62 (market cap $11.39B). The key difference: Ford Motor Company is far larger — about 5× Hasbro, Inc.'s market cap, and Ford Motor Company pays the higher dividend (4.23%). Which is the better fit depends on your goals.
| F | HAS | |
|---|---|---|
Market Cap | $56.50B | $11.39B |
Sector | Consumer Cyclical | Consumer Cyclical |
52-Week High | $17.44 | $105.88 |
52-Week Low | $10.82 | $70.95 |
Enterprise Value | $185.53B | $13.66B |
Dividend Yield | 4.23% | 3.48% |
Signals from Pluang's Aura AI — not financial advice
Ford (F) trades at $14.09, up 1.15% today, with a bullish technical signal from moving averages and a consensus analyst price target of $15.00. Recent earnings show volatility with Q1 2026 beating expectations but Q4 2025 missing, while revenue grew to $187.27 billion in 2025. The company maintains strong cash flow from operations at $21.28 billion and announced a $0.15 dividend for H1 2026, though net income was negative at -$8.18 billion due to high costs.
Ford's outlook is mixed, with opportunities from EV expansion and labor stability, but risks include profit margin pressure and rising debt. Analysts are cautiously optimistic with 34% buy ratings, yet investors should weigh competitive threats and macroeconomic headwinds against the stock's low P/E of 11.84 and dividend yield.
Hasbro (HAS) trades at $81.65, up 4.12% today, but remains in a bearish technical trend. The company reported negative net income of -$322.40M for 2025 despite revenue growth to $4.70B, with profitability metrics like ROE at -24.49% reflecting challenges. Recent news highlights product innovation like Blooms by Play-Doh targeting adults, while earnings have consistently beaten expectations in recent quarters, suggesting potential operational resilience amid financial headwinds.
The outlook is mixed: analyst consensus is bullish with a $105.43 price target (51.52% buy ratings), but high debt and negative margins pose risks. Upside hinges on earnings turnaround and successful adult-focused product launches, while competitive pressures and macroeconomic factors could hinder recovery. Investors should weigh strong analyst sentiment against fundamental weaknesses.
Trailing returns across standard periods
Ford Motor Company designs, manufactures, and services cars and trucks. The Company also provides vehicle-related financing, leasing, and insurance through its subsidiary.
Read more on F →Hasbro is a branded play company providing children and families around the world with entertainment offerings based on a world-class brand portfolio. From toys and games to television programming, motion pictures, and a licensing program, Hasbro reaches customers by leveraging its well-known brands such as Transformers, Nerf, and Magic: The Gathering. Ownership stakes in Discovery Family, which offers programming around Hasbro brands, and owned production capabilities from Entertainment One help bolster Hasbro's multichannel presence. The firm acquired Entertainment One in 2019, bolting on popular properties like Peppa Pig and PJ Masks, and has plans to tie up with Dungeons & Dragons Beyond in 2022, offering the firm access 10 million digital tabletop players.
Read more on HAS →