Expedia Group Inc vs Southwest Airlines Co — how do they compare? Expedia Group Inc trades at $268.33 (market cap $32.06B), while Southwest Airlines Co trades at $49.67 (market cap $24.07B). The key difference: Expedia Group Inc is the larger of the two by market cap, and Southwest Airlines Co pays the higher dividend (1.46%). Which is the better fit depends on your goals.
| EXPE | LUV | |
|---|---|---|
Market Cap | $32.06B | $24.07B |
Sector | Consumer Cyclical | Industrials |
52-Week High | $301.31 | $54.80 |
52-Week Low | $178.06 | $29.06 |
Enterprise Value | $30.97B | $27.14B |
Dividend Yield | 0.66% | 1.46% |
Signals from Pluang's Aura AI — not financial advice
Expedia Group (EXPE) trades at $264.76, down 0.57% on the day, with a bullish technical outlook supported by moving averages. The company shows strong fundamentals with revenue growth to $14.73B in 2025 and consistent earnings beats, including Q1 2026 EPS of $1.96 versus $1.41 expected. Recent developments include a strategic partnership with Allegiant Travel and positive analyst coverage highlighting growth potential. Valuation metrics include a P/E of 23.6 and P/S of 2.29, indicating reasonable pricing relative to peers.
The outlook for EXPE is positive, driven by robust travel demand, strategic initiatives, and a consensus price target of $292.09 implying ~10% upside. Key risks include macroeconomic sensitivity affecting travel spending and competitive pressures. Institutional sentiment is bullish with 45% buy ratings, though investors should monitor execution on growth targets and industry cyclicality.
Southwest Airlines (LUV) trades at $49.33, up 3.72% today, with a bullish technical signal from moving averages and neutral oscillators. The company reported mixed recent earnings, beating in Q3 and Q4 2025 but missing in Q1 2026, with Q2 2026 results expected soon. Financials show modest revenue growth to $28.06B in 2025 but declining net income margins, while cash flow trends indicate significant net outflows. Analyst consensus is a $52.47 price target with a divided rating split between Buy and Hold.
LUV's outlook is cautiously optimistic, supported by resilient travel demand and potential earnings growth, but faces headwinds from fuel cost volatility and execution risks. The stock offers value with a P/S of 0.92, yet high fuel expenses and competitive pressures pose challenges for sustained profitability, making it a hold for risk-aware investors awaiting Q2 earnings clarity.
Trailing returns across standard periods
Latest headlines on both assets
Expedia is the world's largest online travel agency by bookings, offering services for lodging (75% of total 2021 sales), air tickets (3%), rental cars, cruises, in-destination, and other (15%), and advertising revenue (7%). Expedia operates a number of branded travel booking sites, including Expedia.com, Hotels.com, Travelocity, Orbitz, Wotif, AirAsia, and Vrbo. It has also expanded into travel media with the acquisition of Trivago. Transaction fees for online bookings account for the bulk of sales and profits.
Read more on EXPE →Southwest Airlines is the largest domestic carrier in the United States, as measured by the number of originating passengers boarded. Southwest operates over 700 aircraft in an all-Boeing 737 fleet. Despite expanding into longer routes and business travel, the airline still specializes in short-haul leisure flights, using a point-to-point network. Southwest operates a low-cost carrier business model.
Read more on LUV →