Compare Etsy Inc (ETSY) vs Synchrony Financial (SYF) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Etsy Inc vs Synchrony Financial — how do they compare? Etsy Inc trades at $84.16 (market cap $8.14B), while Synchrony Financial trades at $73.87 (market cap $24.90B). The key difference: Synchrony Financial is far larger — about 3.1× Etsy Inc's market cap, and Synchrony Financial pays a 1.62% dividend while Etsy Inc pays none. Which is the better fit depends on your goals.
| ETSY | SYF | |
|---|---|---|
Market Cap | $8.14B | $24.90B |
Sector | Consumer Cyclical | Financials |
52-Week High | $85.74 | $88.47 |
52-Week Low | $44.05 | $63.78 |
Enterprise Value | $9.79B | — |
Dividend Yield | — | 1.62% |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
ETSY trades at $84.30, up 1.49% today, with a bullish technical signal from moving averages. The stock shows strong earnings beats in recent quarters but faces declining revenue and net income margins year-over-year. Positive sentiment is driven by AI-powered seller tools and app engagement growth, though active buyer declines remain a concern. Cash flow improved significantly in 2025 to $593 million.
Outlook is mixed: analyst consensus is cautious with a $72.38 price target below current levels, but technical momentum and AI initiatives offer upside potential. Key risks include high debt, competitive pressure, and inconsistent profitability. Institutional sentiment leans bullish with 49% buy ratings.
Synchrony Financial (SYF) trades at $74.11, up 0.58% with strong fundamentals including a 7.66 P/E ratio and 24.06% net income margin. The stock shows bearish technical signals despite three consecutive earnings beats, with Q2 2026 results expected on July 21. Recent corporate developments include executive leadership changes and new digital partnerships, while analyst consensus remains strongly bullish with a $86.38 price target.
SYF presents value opportunity with attractive valuation metrics and consistent earnings performance, though technical indicators suggest near-term pressure. Key risks include credit quality sensitivity to economic conditions and competitive pressures in consumer lending. The 16% upside to consensus target and zero sell ratings support the bullish analyst sentiment despite current technical weakness.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About Etsy Inc
Etsy operates a top-10 e-commerce marketplace operator in the U.S. and the U.K., with sizable operations in Germany, France, Australia, and Canada. The firm dominates an interesting niche, connecting buyers and sellers through its online market to exchange vintage and craft goods. With $13.5 billion in 2021 consolidated gross merchandise volume, the firm has cemented itself as one of the largest players in a quickly growing space, generating revenue from listing fees, commissions on sold items, advertising services, payment processing, and shipping labels. As of the end of 2021, the firm connected more than 96 million buyers and more than 7.5 million sellers on its marketplace properties: Etsy, Reverb (musical equipment), Elo7 (crafts in Brazil), and Depop (clothing resale).
Read more on ETSY →About Synchrony Financial
Synchrony Financial is a premier consumer financial services company and the largest provider of private-label credit cards in the United States. Spun off from GE Capital in 2014, it operates through a unique B2B2C model, embedding its financing products within the ecosystems of major partners like Amazon, Lowe’s, and PayPal. Synchrony leverages deep data analytics and a diverse multi-platform strategy—spanning retail, health, and auto—to drive customer loyalty and provide specialized credit solutions at the point of sale.
Read more on SYF →
