Etsy Inc vs Prologis Inc — how do they compare? Etsy Inc trades at $79.73 (market cap $7.29B), while Prologis Inc trades at $140.73 (market cap $132.57B). The key difference: Prologis Inc is far larger — about 18.2× Etsy Inc's market cap, and Prologis Inc pays a 3.07% dividend while Etsy Inc pays none. Which is the better fit depends on your goals.
| ETSY | PLD | |
|---|---|---|
Market Cap | $7.29B | $132.57B |
Sector | Consumer Cyclical | Real Estate |
52-Week High | $86.47 | $149.96 |
52-Week Low | $44.05 | $104.81 |
Enterprise Value | $9.25B | $167.31B |
Dividend Yield | — | 3.07% |
Signals from Pluang's Aura AI — not financial advice
ETSY trades at $79.53, down 1.08% on the day, with a bearish technical signal but strong recent earnings beats. The company reported Q2 2026 EPS of $0.98, beating expectations, and announced a $2 billion share buyback alongside a 12% workforce reduction to boost efficiency. Revenue trends show modest growth, with 2025 revenue at $2.88 billion, though net income margin declined to 5.65% from prior years.
Outlook is mixed: analyst consensus is a Buy with a $85.71 price target, citing GMS growth and cost initiatives, but risks include high debt, margin pressure, and competitive threats. The stock's current price near support at $78 offers potential upside if operational improvements sustain.
Prologis (PLD) trades at $140.46, up 1.25% on the day, with a bearish technical signal but strong fundamentals. Recent earnings consistently beat estimates, and the company announced a major $18.8 billion acquisition of Segro (WSJ, 2026-08-04). Valuation ratios are elevated, with a P/E of 31.07 and P/S of 14.54, while profitability remains robust with a net income margin of 45.79%.
The outlook is mixed: analyst consensus is bullish with a $159.22 price target, but the Segro acquisition introduces integration risks and leverage concerns. Upside hinges on successful merger execution and sustained industrial real estate demand, while downside risks include debt load and economic slowdowns impacting logistics property valuations.
Trailing returns across standard periods
Etsy operates a top-10 e-commerce marketplace operator in the U.S. and the U.K., with sizable operations in Germany, France, Australia, and Canada. The firm dominates an interesting niche, connecting buyers and sellers through its online market to exchange vintage and craft goods. With $13.5 billion in 2021 consolidated gross merchandise volume, the firm has cemented itself as one of the largest players in a quickly growing space, generating revenue from listing fees, commissions on sold items, advertising services, payment processing, and shipping labels. As of the end of 2021, the firm connected more than 96 million buyers and more than 7.5 million sellers on its marketplace properties: Etsy, Reverb (musical equipment), Elo7 (crafts in Brazil), and Depop (clothing resale).
Read more on ETSY →Prologis was formed by the June 2011 merger of AMB Property and Prologis Trust. The company develops, acquires, and operates around 1 billion square feet of high-quality industrial and logistics facilities across the globe. The company also has a strategic capital business segment that has around $70 billion of third-party AUM. The company is organized into four global divisions (Americas, Europe, Asia, and other Americas) and operates as a real estate investment trust.
Read more on PLD →