Etsy Inc vs New York Times Co — how do they compare? Etsy Inc trades at $83.8 (market cap $8.14B), while New York Times Co trades at $76.51 (market cap $12.18B). The key difference: New York Times Co is the larger of the two by market cap, and New York Times Co pays a 1.22% dividend while Etsy Inc pays none. Which is the better fit depends on your goals.
| ETSY | NYT | |
|---|---|---|
Market Cap | $8.14B | $12.18B |
Sector | Consumer Cyclical | Media |
52-Week High | $85.74 | $85.86 |
52-Week Low | $44.05 | $51.43 |
Enterprise Value | $9.79B | $11.57B |
Dividend Yield | — | 1.22% |
Signals from Pluang's Aura AI — not financial advice
ETSY trades at $84.30, up 1.49% today, with a bullish technical signal from moving averages. The stock shows strong earnings beats in recent quarters but faces declining revenue and net income margins year-over-year. Positive sentiment is driven by AI-powered seller tools and app engagement growth, though active buyer declines remain a concern. Cash flow improved significantly in 2025 to $593 million.
Outlook is mixed: analyst consensus is cautious with a $72.38 price target below current levels, but technical momentum and AI initiatives offer upside potential. Key risks include high debt, competitive pressure, and inconsistent profitability. Institutional sentiment leans bullish with 49% buy ratings.
The New York Times (NYT) trades at $75.85, up 3.93% today, showing strong momentum with consistent earnings beats in recent quarters. Technicals are bullish with support at $75 and resistance at $76. Revenue grew to $2.82B in 2025, with net income margin expanding to 12.17%. The company maintains robust cash flow from operations at $584M and announced a $0.23 dividend payable July 23, 2026.
Outlook remains positive with Q2 2026 earnings expected at $0.67 EPS on August 5. Analysts project a $78 consensus target, though legal pressures from government subpoenas and OpenAI copyright disputes pose near-term risks. Valuation multiples like P/E of 32.28 suggest premium pricing relative to historical norms, requiring sustained growth to justify.
Trailing returns across standard periods
Latest headlines on both assets
Etsy operates a top-10 e-commerce marketplace operator in the U.S. and the U.K., with sizable operations in Germany, France, Australia, and Canada. The firm dominates an interesting niche, connecting buyers and sellers through its online market to exchange vintage and craft goods. With $13.5 billion in 2021 consolidated gross merchandise volume, the firm has cemented itself as one of the largest players in a quickly growing space, generating revenue from listing fees, commissions on sold items, advertising services, payment processing, and shipping labels. As of the end of 2021, the firm connected more than 96 million buyers and more than 7.5 million sellers on its marketplace properties: Etsy, Reverb (musical equipment), Elo7 (crafts in Brazil), and Depop (clothing resale).
Read more on ETSY →New York Times Co is an American media company known for publishing its flagship newspaper, The New York Times. The company also operates the International New York Times newspaper, as well as digital properties such as nytimes and various smartphone applications. Circulation of The New York Times is the source of revenue for the company, followed by print and digital advertising and its paid digital-only subscription to The New York Times. The company has a daily print circulation of over 500,000 and 1,000,000 on Sundays. The source of growth for The New York Times is its digital subscription service, which has over 1,000,000 paid users.
Read more on NYT →