Etsy Inc vs Macy's Inc — how do they compare? Etsy Inc trades at $74.69 (market cap $6.56B), while Macy's Inc trades at $22.79 (market cap $5.95B). The key difference: Etsy Inc and Macy's Inc are close in size by market cap, and Macy's Inc pays a 3.36% dividend while Etsy Inc pays none. Which is the better fit depends on your goals — on Pluang, investors hold Etsy Inc for 67 Days and Macy's Inc for 58 Days on average.
| ETSY | M | |
|---|---|---|
Market Cap | $6.56B | $5.95B |
Volume | 2,349,079 | 11,329,747 |
Sector | Consumer Cyclical | Consumer Cyclical |
52-Week High | $87.03 | $26.21 |
52-Week Low | $44.05 | $16.51 |
Typical Hold Time | 67 Days | 58 Days |
Enterprise Value | $8.51B | $9.75B |
Dividend Yield | — | 3.36% |
Signals from Pluang's Aura AI — not financial advice
ETSY trades at $71.49, up 0.14% with a bearish technical signal despite recent earnings beats. The company shows strong gross margins of 71.4% but faces profitability challenges with negative ROE of -1,224.5%. Recent news highlights AI integration initiatives and payment partnership renewals, while analyst consensus remains bullish with a $85.94 price target representing 20% upside potential.
ETSY presents a mixed investment case with solid revenue growth and strong analyst support offset by weak profitability metrics and technical headwinds. The stock's 20% discount to consensus target offers potential upside, but investors must weigh competitive pressures in e-commerce against the company's unique marketplace positioning and AI-driven growth initiatives.
Macy's stock trades at $22.79, up 1.47% today, with a bullish technical signal supported by moving averages. The company shows improving fundamentals, with Q2 2026 EPS beating estimates and a raised 2026 outlook. Valuation remains attractive with a P/E of 8.35 and P/S of 0.27, while cash flow trends have strengthened, with net cash flow turning positive in 2024 and 2025. Recent news highlights progress in the 'Bold New Chapter' strategy, focusing on digital and omnichannel growth.
The outlook for Macy's is cautiously optimistic, supported by cheap valuations and strategic initiatives, but risks include competitive pressures and uneven earnings growth. Analyst consensus is mixed with a $24.25 price target, indicating modest upside potential. Key investment opportunities lie in dividend yield and turnaround execution, while risks involve margin pressure and macroeconomic headwinds affecting retail demand.
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Etsy operates a top-10 e-commerce marketplace operator in the U.S. and the U.K., with sizable operations in Germany, France, Australia, and Canada. The firm dominates an interesting niche, connecting buyers and sellers through its online market to exchange vintage and craft goods. With $13.5 billion in 2021 consolidated gross merchandise volume, the firm has cemented itself as one of the largest players in a quickly growing space, generating revenue from listing fees, commissions on sold items, advertising services, payment processing, and shipping labels. As of the end of 2021, the firm connected more than 96 million buyers and more than 7.5 million sellers on its marketplace properties: Etsy, Reverb (musical equipment), Elo7 (crafts in Brazil), and Depop (clothing resale).
Read more on ETSY →Founded in 1858 and based in New York City, Macy's operates 570 stores under the Macy's nameplate, 58 stores under the Bloomingdale's nameplate, and 160 freestanding Bluemercury specialty beauty stores (as of the end of fiscal-year 2021). Macy's also operates e-commerce sites and licenses two Bloomingdale's stores in the United Arab Emirates and Kuwait. Women's apparel, accessories, shoes, cosmetics, and fragrances comprised 59% of Macy's 2021 sales.
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