Etsy Inc vs The Coca-Cola Co K — how do they compare? Etsy Inc trades at $84.16 (market cap $8.14B), while The Coca-Cola Co K trades at $84.18 (market cap $354.74B). The key difference: The Coca-Cola Co K is far larger — about 43.6× Etsy Inc's market cap, and The Coca-Cola Co K pays a 2.57% dividend while Etsy Inc pays none. Which is the better fit depends on your goals.
| ETSY | KO | |
|---|---|---|
Market Cap | $8.14B | $354.74B |
Sector | Consumer Cyclical | Consumer Staples |
52-Week High | $85.74 | $84.25 |
52-Week Low | $44.05 | $65.67 |
Enterprise Value | $9.79B | $384.81B |
Volume | — | 14,630,257 |
Dividend Yield | — | 2.57% |
Signals from Pluang's Aura AI — not financial advice
ETSY trades at $84.30, up 1.49% today, with a bullish technical signal from moving averages. The stock shows strong earnings beats in recent quarters but faces declining revenue and net income margins year-over-year. Positive sentiment is driven by AI-powered seller tools and app engagement growth, though active buyer declines remain a concern. Cash flow improved significantly in 2025 to $593 million.
Outlook is mixed: analyst consensus is cautious with a $72.38 price target below current levels, but technical momentum and AI initiatives offer upside potential. Key risks include high debt, competitive pressure, and inconsistent profitability. Institutional sentiment leans bullish with 49% buy ratings.
Coca-Cola (KO) trades at $84.28, up 1.44% today, with a bullish technical signal from moving averages. The company reported strong earnings beats in recent quarters, with Q1 2026 EPS of $0.86 exceeding expectations. Revenue grew to $47.94 billion in 2025, and net income margin improved to 27.8%. Analysts maintain a consensus Buy rating with a $89.75 price target, indicating potential upside from current levels.
The outlook remains positive given consistent dividend growth and stable demand, though risks include regional volume divergence and high debt levels. The stock offers a reliable income stream with 64 consecutive years of dividend increases, but investors should monitor macroeconomic pressures on consumer spending.
Trailing returns across standard periods
Latest headlines on both assets
Etsy operates a top-10 e-commerce marketplace operator in the U.S. and the U.K., with sizable operations in Germany, France, Australia, and Canada. The firm dominates an interesting niche, connecting buyers and sellers through its online market to exchange vintage and craft goods. With $13.5 billion in 2021 consolidated gross merchandise volume, the firm has cemented itself as one of the largest players in a quickly growing space, generating revenue from listing fees, commissions on sold items, advertising services, payment processing, and shipping labels. As of the end of 2021, the firm connected more than 96 million buyers and more than 7.5 million sellers on its marketplace properties: Etsy, Reverb (musical equipment), Elo7 (crafts in Brazil), and Depop (clothing resale).
Read more on ETSY →The Coca-Cola Company manufactures, markets, and distributes soft drink concentrates and syrups. The Company also distributes and markets juice and juice-drink products. Coca-Cola distributes its products to retailers and wholesalers in the United States and internationally.
Read more on KO →