Etsy Inc vs JD.Com Inc — how do they compare? Etsy Inc trades at $74.75 (market cap $6.90B), while JD.Com Inc trades at $26.95 (market cap $36.62B). The key difference: JD.Com Inc is far larger — about 5.3× Etsy Inc's market cap, and JD.Com Inc pays a 3.72% dividend while Etsy Inc pays none. Which is the better fit depends on your goals — on Pluang, investors hold Etsy Inc for 67 Days and JD.Com Inc for 85 Days on average.
| ETSY | JD | |
|---|---|---|
Market Cap | $6.90B | $36.62B |
Volume | 2,923,867 | 6,571,477 |
Sector | Consumer Cyclical | Consumer Cyclical |
52-Week High | $87.03 | $34.53 |
52-Week Low | $44.05 | $25.19 |
Typical Hold Time | 67 Days | 85 Days |
Enterprise Value | $8.85B | $19.26B |
Dividend Yield | — | 3.72% |
Signals from Pluang's Aura AI — not financial advice
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JD.com stock trades at $27.03, up 2.0% today, with a bullish technical signal and strong analyst consensus. The company reported revenue of $1.31 trillion in 2025, though net income declined to $19.63 billion. Recent news highlights potential EU approval for its $2.5 billion Ceconomy acquisition, a key strategic move.
The outlook is positive given deep valuation discounts (P/E 17.9, P/S 0.2) and robust cash flow, but risks include revenue pressure and regulatory scrutiny. Analyst price targets average $35.86, implying significant upside from current levels if execution improves.
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Etsy operates a top-10 e-commerce marketplace operator in the U.S. and the U.K., with sizable operations in Germany, France, Australia, and Canada. The firm dominates an interesting niche, connecting buyers and sellers through its online market to exchange vintage and craft goods. With $13.5 billion in 2021 consolidated gross merchandise volume, the firm has cemented itself as one of the largest players in a quickly growing space, generating revenue from listing fees, commissions on sold items, advertising services, payment processing, and shipping labels. As of the end of 2021, the firm connected more than 96 million buyers and more than 7.5 million sellers on its marketplace properties: Etsy, Reverb (musical equipment), Elo7 (crafts in Brazil), and Depop (clothing resale).
Read more on ETSY →JD.com is China's second-largest e-commerce company after Alibaba in terms of gross merchandise volume, offering a wide selection of authentic products at competitive prices, with speedy and reliable delivery. The company has built its own nationwide fulfilment infrastructure and last-mile delivery network, staffed by its own employees, which supports both its online direct sales, its online marketplace and omnichannel businesses.
Read more on JD →