VanEck Video Gaming and eSports ETF vs Kroger Co — how do they compare? VanEck Video Gaming and eSports ETF trades at $91.98, while Kroger Co trades at $58.51 (market cap $34.65B). The key difference: Kroger Co pays a 2.24% dividend while VanEck Video Gaming and eSports ETF pays none. Which is the better fit depends on your goals.
| ESPO | KR | |
|---|---|---|
Sector | Sector/Thematic | Consumer Staples |
52-Week High | $122.30 | $75.60 |
52-Week Low | $85.25 | $55.53 |
Market Cap | — | $34.65B |
Enterprise Value | — | $54.75B |
Dividend Yield | — | 2.24% |
Signals from Pluang's Aura AI — not financial advice
ESPO trades at $91.98, up 0.47% today, with technical indicators showing a bullish trend supported by moving averages. The ETF benefits from positive sentiment around AI-driven profit potential in the gaming industry. Recent institutional buying by Assetmark Inc. highlights growing confidence in the digital entertainment sector's growth prospects.
The outlook remains positive given AI's potential to boost gaming industry profits by $22 billion, though risks include sector competition and market volatility. Current technical strength near key support levels suggests potential for continued upward momentum if broader market conditions remain favorable.
Kroger (KR) trades at $57.92, down 1.4% on the day, with a bearish technical outlook and mixed fundamentals. The stock shows a high P/E of 55.29 but a low P/S of 0.28, with recent earnings beating estimates in Q3 and Q4 2025 but missing in Q1 2026. The company's $1.65 billion acquisition of Giant Eagle aims to expand its Midwest footprint, while cash flow trends remain volatile with a net cash flow of $2.08 billion in 2025.
The outlook is cautiously optimistic, supported by analyst consensus of $68.63 and a 47.72% buy rating, but risks include rising debt-to-asset ratios and competitive pressures. Near-term performance hinges on execution of the Giant Eagle integration and Q2 2026 earnings results.
Trailing returns across standard periods
Latest headlines on both assets
ESPO is a thematic ETF that invests in the global video gaming and eSports industry. It provides exposure to companies involved in game development, hardware, and streaming, including major firms like Tencent, Nintendo, and Electronic Arts.
Read more on ESPO →Kroger is the leading American grocer, with 2,726 supermarkets operating under several banners throughout the country as of the end of fiscal 2021. Around 83% of stores have pharmacies, while nearly 60% also sell fuel. The company also operates roughly 120 fine jewelry stores. Kroger features a leading private-label offering and manufactures around 30% of its own-brand units (and more than 40% of its grocery own-label assortment) itself, in 33 food production plants nationwide. Kroger is a top-two grocer in most of its major markets (as of early 2021, according to company data). Virtually all of Kroger's sales come from the United States.
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