Compare Estee Lauder Companies Inc (EL) vs Wix.Com Ltd (WIX) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Estee Lauder Companies Inc vs Wix.Com Ltd — how do they compare? Estee Lauder Companies Inc trades at $82.96 (market cap $29.78B), while Wix.Com Ltd trades at $52.83 (market cap $2.23B). The key difference: Estee Lauder Companies Inc is far larger — about 13.4× Wix.Com Ltd's market cap, and Estee Lauder Companies Inc pays a 1.7% dividend while Wix.Com Ltd pays none. Which is the better fit depends on your goals.
| EL | WIX | |
|---|---|---|
Market Cap | $29.78B | $2.23B |
Sector | Consumer Staples | Technology |
52-Week High | $119.61 | $184.24 |
52-Week Low | $67.23 | $40.43 |
Enterprise Value | $35.95B | $1.79B |
Dividend Yield | 1.7% | — |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Estée Lauder (EL) trades at $82.72, up 2.3% with recent earnings beats but faces fundamental challenges including a negative net income margin of -1.67% and elevated P/E ratio of 147.8. Technical indicators show bearish momentum with support at $81 and resistance at $84. The company maintains strong gross margins at 74.71% and positive analyst sentiment with 44% buy ratings and $90.60 consensus target.
While recent earnings outperformance and strong brand positioning provide upside potential, investors face risks from declining revenue trends, negative profitability, and high valuation multiples. The stock's near-term direction will depend on Q2 2026 earnings delivery and management's ability to restore sustainable growth amid competitive pressures.
Wix stock trades at $53.13, up 0.8% on the day, amid mixed signals. The technical outlook is bullish with support at $52 and resistance at $54. Fundamentally, revenue grew to $1.99B in 2025, but net income margin remains negative at -1.97%. Recent Q1 2026 earnings missed expectations, contributing to a 56% stock decline in H1 2026. Analyst consensus is strongly bullish with a $83.13 price target, though legal investigations and AI demand concerns create headwinds.
The outlook hinges on execution amid competitive and operational risks. Upside potential exists if Wix leverages AI tools and partnership growth, but investors face volatility from expense spikes and legal scrutiny. The high P/E of 62.84 suggests growth expectations must materialize to justify valuation.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About Estee Lauder Companies Inc
Estee Lauder is the world leader in the global prestige beauty market, participating across skincare (56% of fiscal 2022 sales), makeup (26%), fragrance (14%), and haircare (4%) categories, with popular brands such as Estee Lauder, Clinique, MAC, La Mer, Jo Malone, Aveda, Bobbi Brown, Too Faced, Origins, Dr. Jart+, and The Ordinary. The firm operates in 150 countries, with 26% of fiscal 2022 revenue stemming from the Americas, 43% from Europe, the Middle East, and Africa, and 31% from Asia-Pacific. The company sells its products through department stores, travel retail, multi-brand specialty beauty stores, brand-dedicated freestanding stores, e-commerce, salons/spas, and perfumeries.
Read more on EL →About Wix.Com Ltd
Wix.com Ltd is a cloud-based development platform provider for millions of registered users worldwide. The company is engaged in web development and management that provides an easy-to-use powerful cloud-based platform of products through a freemium model. Its core products consist of three web editors: the Wix Editor, intended for users with basic technological skills, Wix ADI, intended for novice users and Corvid, intended for more tech-savvy users. The company's web development technology is built based on HTML5 and offers HTML5 compatible capabilities, web design and layout tools, domain hosting, and other marketing and workflow management applications and services. The geographic segments include North America, Europe, Latin America, Asia and others.
Read more on WIX →
