Estee Lauder Companies Inc vs Viasat — how do they compare? Estee Lauder Companies Inc trades at $93.84 (market cap $34.22B), while Viasat trades at $69.24 (market cap $9.76B). The key difference: Estee Lauder Companies Inc is far larger — about 3.5× Viasat's market cap, and Estee Lauder Companies Inc pays a 1.48% dividend while Viasat pays none. Which is the better fit depends on your goals — on Pluang, investors hold Estee Lauder Companies Inc for 122 Days and Viasat for 10 Days on average.
| EL | VSAT | |
|---|---|---|
Market Cap | $34.22B | $9.76B |
Volume | 2,303,792 | 1,739,997 |
Sector | Consumer Staples | Technology |
52-Week High | $119.61 | $89.81 |
52-Week Low | $67.23 | $30.35 |
Typical Hold Time | 122 Days | 10 Days |
Enterprise Value | $39.97B | $14.95B |
Dividend Yield | 1.48% | — |
Signals from Pluang's Aura AI — not financial advice
Estée Lauder (EL) trades at $94.32, up 1.03% today, with a bullish technical signal from moving averages and recent earnings beats. The company reported a net loss of $1.13 billion in 2025 despite a high gross margin of 75.5%, while 2026 forecasts show a return to profitability. Analysts maintain a consensus buy rating with a $103 price target, supported by strategic partnerships in AI and leadership changes aimed at driving growth.
The stock's outlook is cautiously optimistic, with earnings recovery and digital initiatives offering upside, but high debt levels and margin pressures pose risks. Investor sentiment is mixed amid volatile cash flows and competitive headwinds in the beauty sector.
No Aura AI signal available yet.
Trailing returns across standard periods
What Pluang investors did over the last 30 days
No sentiment data available yet.
Latest headlines on both assets
Estee Lauder is the world leader in the global prestige beauty market, participating across skincare (56% of fiscal 2022 sales), makeup (26%), fragrance (14%), and haircare (4%) categories, with popular brands such as Estee Lauder, Clinique, MAC, La Mer, Jo Malone, Aveda, Bobbi Brown, Too Faced, Origins, Dr. Jart+, and The Ordinary. The firm operates in 150 countries, with 26% of fiscal 2022 revenue stemming from the Americas, 43% from Europe, the Middle East, and Africa, and 31% from Asia-Pacific. The company sells its products through department stores, travel retail, multi-brand specialty beauty stores, brand-dedicated freestanding stores, e-commerce, salons/spas, and perfumeries.
Read more on EL →Viasat provides satellite communications and connectivity services for aviation, maritime, government, enterprise, and consumer markets. Its network combines satellite and ground infrastructure to deliver connectivity in remote and mobile environments.
Read more on VSAT →