Compare Estee Lauder Companies Inc (EL) vs Marathon Digital Holdings Inc (MARA) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Estee Lauder Companies Inc vs Marathon Digital Holdings Inc — how do they compare? Estee Lauder Companies Inc trades at $82.76 (market cap $29.78B), while Marathon Digital Holdings Inc trades at $11.56 (market cap $4.69B). The key difference: Estee Lauder Companies Inc is far larger — about 6.3× Marathon Digital Holdings Inc's market cap, and Estee Lauder Companies Inc pays a 1.7% dividend while Marathon Digital Holdings Inc pays none. Which is the better fit depends on your goals.
| EL | MARA | |
|---|---|---|
Market Cap | $29.78B | $4.69B |
Sector | Consumer Staples | Technology |
52-Week High | $119.61 | $22.84 |
52-Week Low | $67.23 | $6.73 |
Enterprise Value | $35.95B | $6.64B |
Dividend Yield | 1.7% | — |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Estée Lauder (EL) trades at $82.72, up 2.3% with recent earnings beats but faces fundamental challenges including a negative net income margin of -1.67% and elevated P/E ratio of 147.8. Technical indicators show bearish momentum with support at $81 and resistance at $84. The company maintains strong gross margins at 74.71% and positive analyst sentiment with 44% buy ratings and $90.60 consensus target.
While recent earnings outperformance and strong brand positioning provide upside potential, investors face risks from declining revenue trends, negative profitability, and high valuation multiples. The stock's near-term direction will depend on Q2 2026 earnings delivery and management's ability to restore sustainable growth amid competitive pressures.
MARA's stock trades at $11.52, down 5.26% in the last session, reflecting a bearish technical trend. The company reported a net loss of $1.31 billion in 2025 with a negative net income margin of -234.83%, though it maintains a high gross profit margin of 79.22%. Recent news highlights a strategic pivot to AI infrastructure, including a Texas land acquisition for up to 2 GW of power capacity, aiming to transition from Bitcoin mining to high-performance computing.
The outlook is bifurcated: the AI pivot offers growth potential, with a consensus price target of $17.88 implying 55% upside, but significant execution risks and persistent losses pose threats. Investors face volatility from operational cash burn and competitive pressures in the emerging AI data center market.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About Estee Lauder Companies Inc
Estee Lauder is the world leader in the global prestige beauty market, participating across skincare (56% of fiscal 2022 sales), makeup (26%), fragrance (14%), and haircare (4%) categories, with popular brands such as Estee Lauder, Clinique, MAC, La Mer, Jo Malone, Aveda, Bobbi Brown, Too Faced, Origins, Dr. Jart+, and The Ordinary. The firm operates in 150 countries, with 26% of fiscal 2022 revenue stemming from the Americas, 43% from Europe, the Middle East, and Africa, and 31% from Asia-Pacific. The company sells its products through department stores, travel retail, multi-brand specialty beauty stores, brand-dedicated freestanding stores, e-commerce, salons/spas, and perfumeries.
Read more on EL →About Marathon Digital Holdings Inc
Marathon Digital Holdings, Inc. is one of the largest publicly traded Bitcoin mining companies in North America. The company focuses on building and operating large-scale, cost-efficient Bitcoin mining facilities. Marathon's strategy centers on increasing its mining hash rate and using sustainable energy sources to expand its Bitcoin production. The company's performance is closely tied to the price of Bitcoin and the overall health of the digital asset mining industry.
Read more on MARA →
